Genki Forest released Genki Forest sparkling water in a 330-ml can in the U.S. market. With zero calories and zero sugar, Genki Forest delivers sweet, full-bodied and exotic flavors, the company says.
Sparkling water brand debuts Apple Cider, brings back Cranberry Frost flavor
October 28, 2021
This holiday season, with the launch of two seasonal flavors, Preston, Wash.-based Talking Rain Beverage Co., the maker of Sparkling Ice, is spreading holiday cheer through its new initiative: Cheers to Giving.
Brand strikes partnership with the Black and Brown Cannabis Guild
October 13, 2021
Birmingham, Mich.-based Happi, introduced its signature, cannabis-infused sparkling water: Happi. With all-natural, vegan ingredients and a microdose of 2.5 mg of THC in each can, Happi is Michigan’s first-to-market cannabis infused water, as it aims to redefine happy hour with a better-for-you alcohol alternative, the company says.
As the pandemic put an extra halo on bottled water, the category has continued to show growth across many segments, particularly sparkling as more consumers switch to the format in the name of health and wellness.
The future remains bright for the bottled water category, particularly as consumer demand for enhanced waters and sparkling waters are strong, assisted by healthy positioning and lots of innovation.
In May, AHA Sparkling Water issued a rallying cry with its first-ever ad campaign ― “Can I Get an AHA?” ― which will air live on TV, audio, social and streaming channels.