Aura Bora has released its self-titled line of herbal sparkling waters. Made with real herbal extracts, each flavor is non-GMO and free of sugar, sodium and calories.
In Chicago-based Information Resources Inc. (IRI’s) 2019 New Product Pacesetters report, the market research firm reports the return of the $100 million product launch brands, and notes that both David and Goliath can win when it comes to successful new product launches in the food and beverage industries.
SANTA FÉ launches in 5 varieties, including Arnold Palmer
June 25, 2020
New York-based AriZona Beverages introduced SANTA FÉ, a new line of sparkling waters made with real fruit, including the first and only sparkling Arnold Palmer. With less than 20 calories in each 16-ounce can, SANTA FÉ is a low-carb and gluten-free beverage.
San Francisco-based Aura Bora is rolling out a line of sparkling waters that pairs herbs and fruits. The first five varieties are Cactus Rose, Lavender Cucumber, Peppermint Watermelon, Basil Berry and Lemongrass Coconut.