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Home » beverage philanthropy campaigns

Articles Tagged with ''beverage philanthropy campaigns''

RumChata Freedom Bottle - Beverage Industry

RumChata capitalizes on its flavor, mixability

Cream liqueur can be crafted into a multitude of recipes
Taylor Karg - Beverage Industry
Taylor Karg
April 11, 2019
No Comments
From what began as an interest in the Hispanic culture and horchata's distinct combination of rice, cinnamon and vanilla, RumChata now is the No. 1 selling rum-cream liqueur, with an annual sales of 500,000-plus cases globally.
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Sierra Nevada Brewing Resilience Butte County Proud IPA - Beverage Industry

Sierra Nevada uses brewing expertise to help wildfire victims

Craft brewer develops Resilience IPA to raise funds
Jessica Jacobsen 200px
Jessica Jacobsen
March 22, 2019
No Comments
Sierra Nevada Brewing Co., Chico, Calif., has not only given of itself but has created an opportunity for other members to help those who were and continue to be impacted by this wildfire.
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As part of its Can Do Promotion, Folgers will provide funding to 10 initiatives (from supporting families to communities at large) and honor those who are dedicated to making good things happen to those who deserve it. - Beverage Industry

Beverage brands roll out fresh campaigns

March 13, 2019
No Comments
Folgers will provide funding to 10 initiatives, Daou Vineyards announced a long-term deal with Broadcast Music Inc. (BMI), The J.M. Smucker Co. and Akron Children’s Hospital announced a multi-year partnership, Heineken launched a new campaign titled Go Places 2.0, and Jim Beam unveiled its new global marketing campaign.
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Me and the Bees Lemonade - Beverage Industry

Me & the Bee’s Lemonade celebrates 10 years of ‘bee-lieving’

Founder and CEO Mikaila Ulmer pitched story on “Shark Tank”
Barbara Harfmann
Barbara Harfmann
February 18, 2019
One Comment

Not many 12 year olds can say that they have pitched their business on TV’s “Shark Tank,” introduced then-President Barack Obama at the United State of Women Summit, who jokingly suggested he should work for her, and formed her own nonprofit, Healthy Hive Foundation, which is aimed at saving the honeybee and the food supply.


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Amy's Blend 2019

Caribou Coffee celebrates female empowerment

New blend dedicated to roastmaster Amy Erickson
February 5, 2019
No Comments

Caribou Coffee, Minneapolis, announced the launch of a new coffee blend — Amy’s Blend 2019 — that pays tribute to the company’s first roastmaster, Amy Erickson, celebrating the way she lived and her enduring legacy of leadership, the company says.


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Johnnie Walker Women's March

Jane Walker to represent Johnnie Walker at Women’s March

Brand uses hashtag #WalkWithJane
January 15, 2019
No Comments

Johnnie Walker, a brand of Norwalk, Conn.-based Diageo North America, announced that Jane Walker, the brand’s first-ever female iteration of the brand’s iconic Striding Man, will be in attendance at the 2019 Women’s March on Jan. 19 in Washington D.C., to celebrate the many messages of optimism and empowerment that come to life for the march, the company says.


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Great Blakes Hard Cider

Kinder Cider Series: Great Blakes

January 3, 2019
No Comments

Blake's Hard Cider announced its newest product and the third installment in their Kinder Cider Series: Great Blakes. 


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National Beverage Corp.

National Beverage Corp. issues call to action for St. Jude

Beverage company places ad to encourage support for research hospital
December 18, 2018
No Comments

Commemorating a quarter century as a continuing partner of St. Jude Children’s Research Hospital, National Beverage Corp., Fort Lauderdale, Fla., implores others to join its mission to provide miracles for children stricken with life-threatening illnesses.


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Beverage News

Anheuser-Busch makes donation to Red Cross

Foundation gives $1 million
December 11, 2018
No Comments

The American Red Cross, Washington, D.C., announced it accepted a $1 million donation from the St. Louis-based Anheuser-Busch Foundation to support Red Cross disaster relief through the Annual Disaster Giving Program (ADGP).


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Starbucks Juniper Latte

Starbucks debuts Juniper Latte in foodservice stores

Foodservice operator to donate portion of sales on World AIDS Day to (RED)
November 27, 2018
No Comments

This holiday season, Seattle-based Starbucks Corp. has more surprises in store to share with consumers. The company announced the release of Juniper Latte, a new wintery beverage that features a hint of juniper and sage, an evergreen aroma and citrus notes, it says. Juniper Latte is available at participating Starbucks locations in the United States starting today (Nov. 27) for a limited time, while supplies last.


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