Articles Tagged with ''domestic beer''

D.G. Yuengling’s new campaign highlights strength, hard work

Spread Your Wings looks to inspire, empower consumers

May 15, 2018

D.G. Yuengling & Son Inc., Pottsville, Pa., launched Spread Your Wings, a new brand campaign and tag line designed to engage consumers. The launch of the advertising campaign is the first driven largely by Yuengling's sixth generation: Jen, Debbie, Wendy and Sheryl Yuengling.

Two Hats is a new line of light beers brewed with a hint of natural flavor - Beverage Industry

2018 Beer Report: Beer market looking to stem alcohol migration trends

Flavor offerings could benefit domestic beer sales

Jessica Jacobsen

March 8, 2018

Migration trends across the alcohol beverage market have challenged the beer category, which has seen increasing market share competition from the wine and spirits categories.

2017 Wholesaler of the Year: Grey Eagle Distributors

Midwest beverage distributor diversifies portfolio

Barbara Harfmann

September 15, 2017

Its rich history, diversified portfolio and commitment to providing best-in-class service to its customers are among the reasons that Grey Eagle Distributors is Beverage Industry’s 2017 Wholesaler of the Year.

Budweiser’s America beer packaging returns

Cans and bottles available through September

September 15, 2017

Budweiser reintroduced its America packaging this summer. Since 2011, when Budweiser unveiled its first stars and stripes can, the brand has “raised a cold one” to summer in celebratory fashion, the company says.

John Mayer joins Bud Light’s summer concert series

Concert to be live-streamed on brand’s Facebook page

July 18, 2017

Bud Light, a brand of St. Louis-based Anheuser-Busch, announced that it will add another iconic name to the Bud Light Dive Bar Tour stage this summer: John Mayer.

2017 State of the Beverage Industry: Import beers benefit from price point, premiumization

Beer volume down slightly in 2016

July 12, 2017

Although market reports suggest that the U.S. beer market has stabilized following years of modest declines, the segments that have helped the category suggest that consumer preferences have shifted when purchasing brewed beverages.

Coors Banquet Beer continues support of WFF

Company aims to bring all-time donation to $1M for nonprofit

June 26, 2017

Since 2014, Coors Banquet drinkers throughout the West have raised more than $750,000 in support of wildland firefighters and their families by consuming the Banquet Beer. This summer, Coors Banquet is once again inviting people to support the wildland firefighters by purchasing Coors Banquet in participating states.

drinktec to offer solutions for brewing industry

Approximately 80 percent of exhibitors can aid breweries

June 16, 2017

About 44 percent of the visitors to the last drinktec came from the brewing industry, according to the tradeshow presenter. Between Sept. 11 and 15, those involved in the production of beer can come together for drinktec 2017 at the Messe München exhibition center where they will find all they need to produce excellent beer.

Miller Lite, Chef Aaron Sanchez partner for summer campaign

Video series highlights grilling recipes featuring domestic beer brand

May 23, 2017

Miller Lite, a brand of Chicago-based MillerCoors, is partnering with renowned chef Aarón Sánchez to create original recipes for the summer grilling season.

Yuengling & Son launches package redesign for core beers

New packaging features company’s eagle-and-barrel icon

May 15, 2017

Last month, Yuengling & Son Inc. began rolling out packaging updates for its core brands: Yuengling Traditional Lager, Light Lager and Black & Tan. “We are excited to introduce updated packaging of our core brands, which features our powerful Yuengling Eagle & Barrel icon, a proud symbol of our family owned brewery since 1829,” said Dick Yuengling, owner and president, in a statement.

On Demand In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at S&D Insights LLC delve into these trends and how they’re shaping the industry.