Articles Tagged with ''Ready-to-Drink (RTD) Cocktails''

Southern Glazer’s Wine & Spirits released its inaugural Raise the Bar: H2 2026 Edition, a new trends report from the company’s Commercial Intelligence team examining the forces reshaping beverage alcohol and where opportunities for growth are emerging. 

Mission Craft Cocktails unveiled its newest innovation in bar-strength, ready-to-drink cocktails: the Pickle-Rita. 

Ole Smoky Distillery announced the launch of its newest ready to drink innovation: Ole Smoky Sparkling Moonshine Lemonades. 

Minute Maid Spiked is debuting the newest addition to its ready-to-drink alcohol lineup with Vodka Lemonade Iced Tea. 

The ready-to-drink (RTD) cocktail and seltzer category remains popular with consumers for factors such as convenience and flavor, experts share. 

Although beverage alcohol is experiencing a growth slump, ready-to-drink (RTD) cocktails remain the bright spot in the market giving spirits brands a wide range of opportunities to take advantage of this trend.

Brown-Forman announced the national launch of el Jimador Tequila Spritz, a new ready-to-drink (RTD) canned cocktail.

To celebrate the launch of Tropic Tang, BuzzBallz is saddling up with Twangy Chapz. The Twangy Chapz feature orange faux suede with matching fringe and yellow accents, a handcrafted pop-tab belt buckle, and built-in side saddles capable of holding up to six Tropic Tang BuzzBallz.

Sazerac Co., Louisville, Ky., announced the national launch of three new ready-to-drink (RTD) cocktail brands, demonstrating the company’s continued investment in one of beverage alcohol’s fastest-growing categories. 

As Brand Keys’ 25th annual Most Patriotic Brands survey highlights the top brands and categories that consumers view as patriotic, the market is seeing more brands release products and packaging to celebrate America’s 250^th birthday.