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Home » hard cider

Articles Tagged with ''hard cider''

Beverage brands keep marketing interactive

Johnny Appleseed Hard Cider breaks record for world’s largest ice luge
July 16, 2014

Americans are used to greeting pizza deliverymen at their doors, but a new smartphone app is bringing delivery into a new realm.


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2014 State of the Industry: Beer

Consumers seek flavor in beer segments
July 11, 2014

When it comes to the beer segment, more consumers are seeking upscale offerings. Andrea Riberi, senior vice president of alcohol beverages with Nielsen, New York, told Beverage Industry in its March issue that super-premium domestic beers, which include brands like MillerCoors’ Blue Moon and Anheuser-Busch’s Bud Light Lime and Michelob Ultra, gained 2 percent in case volume last year.


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Woodchuck Hard Cider Cellar Series Ginger

June 17, 2014

Vermont Hard Cider Co. LLC added a new hard cider to its Woodchuck Hard Cider Cellar Series.


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Johnny Appleseed to build world’s largest ice luge

Hard apple cider brand’s record-setting ice luge to stand 25 feet tall
June 5, 2014

Johnny Appleseed Hard Cider, a brand of St. Louis-based Anheuser-Busch, is working to break world records by building the world’s largest ice luge in Boston on June 19.


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Johnny Appleseed Hard Apple Cider

May 19, 2014

Anheuser-Busch, the U.S. arm of Anheuser-Busch InBev, released its first wholly new brand in eight years: Johnny Appleseed Hard Apple Cider.


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Angry Orchard The Muse

May 13, 2014

The Boston Beer Co. added a new, year-round specialty hard cider to its Angry Orchard Cider House Collection: The Muse.


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U.S. beverage trends expand into Europe

Asian markets interested in functional, health-forward beverages
Stephanie Cernivec
May 12, 2014

Liquid concentrates took the U.S. market by storm in 2011 with the launch of Kraft Foods’ Mio liquid water enhancers.


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Strongbow Gold Apple and Honey & Apple

April 2, 2014

Heineken USA is phasing out the original Strongbow Hard Cider recipe and replacing it with new Strongbow Gold Apple Hard Cider and Strongbow Honey & Apple Hard Cider.


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Heineken phases out original Strongbow Hard Cider recipe with new flavors

Strongbow Gold Apple, Honey & Apple varieties also showcase new look
March 21, 2014

White Plains, N.Y.-based Heineken USA, which acquired import rights to the Strongbow Hard Cider brand in January 2013, is phasing out the original Strongbow Hard Cider recipe in place of the new Strongbow Gold Apple Hard Cider and Strongbow Honey & Apple Hard Cider. In a blind taste test conducted last year by Rogil Research, both men and women noted that they strongly preferred the new crisp, refreshing flavor profile of Strongbow Gold Apple, the company says.


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C&C Group completes acquisition of Wallaces Express

Purchase of Scotland's largest wine and spirits wholesaler will enhance service, increase value, company says
March 19, 2014

C&C Group plc, the Dublin-based manufacturer, marketer and distributor of beer and hard cider brands including Woodchuck and Hornsby’s, has acquired the remaining 50 percent stake in Wallaces Express, Scotland's largest wine and spirits wholesaler.


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