Articles Tagged with ''hard cider''

This fall, Strongbow Hard Apple Cider, a brand of White Plains, N.Y.-based Heineken USA, announced that it will inspire legal-drinking-aged consumers to add more flavor to their harvest season with Strongbow’s range of flavors in a new marketing campaign. The comprehensive program also will include national TV advertisements, social media support, interactive applications, sampling and more, the company says.

Angry Orchard, a brand of Boston-based The Boston Beer Co., announced the release of a new year-round specialty hard cider: Walden Hollow. It is the first cider from Angry Orchard to be exclusively made with apple varieties from New York State, including varieties from last year's harvest at the Angry Orchard in New York's Hudson Valley and heirloom apples from other local orchards, the company says. 

2 Towns Ciderhouse announced the release of its seasonal Imperial Hop & Stalk. 

Jägermeister announced that it has partnered with Live Nation to participate in an integrated Electronic Dance Music program this summer.

Strongbow Hard Apple Ciders, a brand of White Plains, N.Y.-based Heineken USA, unveiled its newest flavor, Strongbow Cherry Blossom. The new flavor and recipe delivers a cut-through, refreshing taste with delicate cherry blossom and red fruit aromas and an underlying note of apple, the company says.

Although hard cider stems from a smaller market share of the beer category, the hard cider segment continues to outpace the beer category as a whole, according to this year's beer market report.

In keeping with its focus on product innovation, Vermont Hard Cider Co.’s Woodchuck Hard Cider released Campfire Pancakes, the seventh installment in its Out on a Limb series. 

Flatbed Cider Co. released two craft hard ciders — Crisp Apple Cider and Pear Cider — made from apples and pears sourced in the Northwest.