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Home » consumer trends

Articles Tagged with ''consumer trends''

millie bobby brown showing her coffee product line

Consumers crave added advantages in coffee beyond caffeine

Young consumers causing shift within coffee market
Chloe Alverson
Chloe Alverson
August 18, 2025

Despite supply chain volatility, coffee continues to resonate with consumers, but fragmentation sees those additional benefits aside from caffeine pulling ahead. 


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man scanning products at a grocery store

Club stores appeal to consumers with convenience, pricing

Channel’s steady performance can be contributed to various factors
Chloe Alverson
Chloe Alverson
July 31, 2025

Club stores have performed well with a variety of factors contributing to that performance. 


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fruit arrangement

Fruit blends bring new meaning to beverage innovation

Tropical, exotic fruit blends meet health and wellness trends
Sabetta-Lauren.jpg
Lauren Sabetta
July 28, 2025

As the beverage industry continues to show strong and sustained demand for fruit ingredients, particularly tropical fruits, experts highlight how brands look to innovate in a highly competitive and fast-moving market.


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Orange Cream Coca Cola

2025 State of the Beverage Industry: Carbonated soft drinks market embraces functionality

CSDs meet evolving needs of consumers, from flavor to functionality
Chloe Alverson
Chloe Alverson
July 16, 2025

This year’s State of the Industry report on carbonated soft drinks highlights how the market is shifting to meet consumer preferences for flavorful, functional beverages. 


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milk 50 vanilla, original, and chocolate

2025 State of the Beverage Industry: Innovation, enhanced formulations expected to drive growth for dairy, alternative milks

Consumers’ shifting values boost specialty milk
Sabetta-Lauren.jpg
Lauren Sabetta
July 3, 2025

This year’s State of the Industry report on dairy drinks and alternatives notes that sales of both dairy and alternative milks are expected to stabilize as consumers seek to satisfy their varied needs by choosing products from both segments. 


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monin fruit flavors

Beverage-makers keep an eye on taste trends

Flavor preferences fluctuate depending on beverage format, function
Chloe Alverson
Chloe Alverson
May 29, 2025

While flavor trends come and go, beverage formulators work to deliver products that consumers will enjoy. 


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FortGeorge_1170.jpg

A postcard from Astoria

Oregon-based Fort George Brewery offers 'an experience'
Chloe Alverson
Chloe Alverson
January 2, 2025

“For Fort George, we have had to make a lot of moves that have contributed to our success in the last year,” Bovenizer notes. 


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Mojito_900.jpg

These cocktails stole the spotlight in U.S. on-premise

CGA by NielsenIQ's Cocktail Sales Tracker noted these shifts
Staff Beverage Industry
December 30, 2024

On-premise consumer intelligence provider CGA by NielsenIQ (NIQ) released a list of noteworthy shifts in cocktail consumption in the United States. The data was identified thanks to CGA by NIQ’s Cocktail Sales Tracker, which delivers quarterly insights into consumer preferences across the United States.


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man preparing an online order holding a tablet and looking at the wine brand at the supermarket

The ever-evolving eCommerce landscape

eCommerce catches up to meet consumer demands
Chloe Alverson
Chloe Alverson
November 14, 2024

eCommerce further integrates itself with the alcohol industry, leading beverage brands to take a greater look at the channel.


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Califia Farms Complete

Dairy drinks and alternatives market fluctuates

Consumers opt for dairy, non-dairy beverages for various reasons
Chloe Alverson
Chloe Alverson
October 17, 2024

Shifts of consumption preferences from consumers in terms of dairy and dairy alternatives beverages, impact performance of category.


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July 14, 2026

One Material, One Package: Advancing Sustainability with All-PET Closures and Bottle

Join Husky on 14 July to explore how HyCAP™ SecuRE+ is redefining beverage packaging through a single-material approach, PET closure + PET bottle, designed to simplify recycling streams and support a fully circular packaging model.

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