Articles Tagged with ''consumer trends''

Beverage industry experts explain how premiumization has influenced the market of both alcohol and non-alcohol beverages. 

Despite supply chain volatility, coffee continues to resonate with consumers, but fragmentation sees those additional benefits aside from caffeine pulling ahead. 

Club stores have performed well with a variety of factors contributing to that performance. 

As the beverage industry continues to show strong and sustained demand for fruit ingredients, particularly tropical fruits, experts highlight how brands look to innovate in a highly competitive and fast-moving market.

This year’s State of the Industry report on carbonated soft drinks highlights how the market is shifting to meet consumer preferences for flavorful, functional beverages. 

This year’s State of the Industry report on dairy drinks and alternatives notes that sales of both dairy and alternative milks are expected to stabilize as consumers seek to satisfy their varied needs by choosing products from both segments. 

While flavor trends come and go, beverage formulators work to deliver products that consumers will enjoy. 

“For Fort George, we have had to make a lot of moves that have contributed to our success in the last year,” Bovenizer notes. 

On-premise consumer intelligence provider CGA by NielsenIQ (NIQ) released a list of noteworthy shifts in cocktail consumption in the United States. The data was identified thanks to CGA by NIQ’s Cocktail Sales Tracker, which delivers quarterly insights into consumer preferences across the United States.

eCommerce further integrates itself with the alcohol industry, leading beverage brands to take a greater look at the channel.