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Home » natural beverages

Articles Tagged with ''natural beverages''

A growing base for vanilla

Traditional flavor sees increased usage on- and off-premise
jessica Jacobsen
Jessica Jacobsen
July 17, 2012

Beverage manufacturers have more options to choose from these days when developing flavor profiles for new products, but many are sticking to an ingredient with a long-established history — vanilla. 


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Organic and natural holding strong

Natural claims show higher growth potential
jessica Jacobsen
Jessica Jacobsen
April 13, 2012
Consumer awareness about healthy food and beverage choices continues to grow and benefit the natural and organic beverage market.
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The buzz about Honeydrop

Brand eyes expansion, helps bee population
Jennifer Zegler
March 12, 2012
With a lineup of six SKUs that are sweetened with a tablespoon of honey in each bottle, Brooklyn, N.Y.-based Honeydrop Beverages has a synergistic tie to the creatures that provide its natural sweetener.
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Mike’s Lite Hard Lemonade and Cranberry Lemonade

February 17, 2012

Mike’s Hard Lemonade Co. reformulated its Mike’s Lite Hard Lemonade and Cranberry Lemonade varieties with all-natural sweeteners and flavors.


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Zico is hydrating a growing culture

Zico Beverages targets niche in the sports drink market
jessica Jacobsen
Jessica Jacobsen
December 12, 2011
Fresh out of college in 1991, Mark Rampolla ventured to Latin America as a Peace Corps. volunteer in Costa Rica. He also spent time in Mexico, Central America, the Caribbean and Brazil. During his travels, Rampolla was enlightened by many things within the Latin American culture, including a popular regional drink: coconut water.
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Trailblazing the path to success

Better-for-you trends help natural foods sector grow
Stephanie Cernivec
October 12, 2011
These days, consumers have a plethora of choices to make while they’re shopping for beverages. Besides the flavor, brand or product type, they’re bombarded with statements like “low sodium,” “low calorie,” “natural” and “organic.” According to “Natural and Organic Foods and Beverages in the U.S., 3rd Edition,” from market research publisher Packaged Facts, New York, 37 percent of U.S. adults buy organic groceries and 56 percent of U.S. adults buy packaged food products marketed as “all natural.” 

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Good inside and out

Aloe gains momentum as a naturally beneficial ingredient
Jennifer Zegler
September 12, 2011
Long known as a skin soother, aloe has a reputation in the United States for its inherent external benefits. Riding the health and wellness trend, aloe suppliers and beverage-makers are working to expand consumers’ knowledge about the benefits of consuming aloe.
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Marley’s Mellow Mood Lite

July 18, 2011

Marley Beverage Co. expanded its line of all-natural relaxation beverages with Marley’s Mellow Mood Lite, a low-calorie version of Marley’s Mellow Mood beverages. Marley’s Mellow Mood Lite is half lemonade, half tea and contains 40 calories in each 8-ounce serving. 


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Special Report: Global Beverage Trends

International markets exploring more options in beverages.
jessica Jacobsen
Jessica Jacobsen
May 16, 2011
Health and wellness continue to be points of interest for the beverage industry not just in the United States, but for other countries and regions as well. On the global scale, “no additives and preservatives” is the top health position for juice and juice drinks launched from Oct. 10, 2010, to March 11, according to Innova Market Insights, Duiven, The Netherlands.
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Natural and Organic Ingredients Expand

Natural appeal for health-focused consumers.
Elizabeth Fuhrman
April 4, 2011
Consumers are continuing to purchase organics despite the lingering pressures the recession has brought to their wallets.
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