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Home » health and wellness

Articles Tagged with ''health and wellness''

dunkin creamers

Creamers, dairy drinks segments pivots to meet consumer needs

Functionality, plant-based creamer and dairy drink options among priorities for consumers
Chloe Alverson
Chloe Alverson
March 9, 2025

The creamers and dairy drinks market has remained relevant thanks to personalization, plant-based options and health and wellness trends, experts share. 


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olipop

Beverage-makers aim to deliver taste, functionality in prebiotic and probiotic drinks

Brands ‘tap into trends’ to deliver on consumer desire
Chloe Alverson
Chloe Alverson
January 22, 2025

Beverage brands are leveraging consumer interest in gut health with probiotic and prebiotic offerings. 


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Sweet colorful tropical cocktail with pitaya or dragon fruit, lime and mint. Martini alcohol pitahaya fruit drink over light tile background copy space

Beverage-makers turn to exotic fruits to satisfy consumers’ cravings

Exotic fruits help unique beverage formulations stand out on shelves
Chloe Alverson
Chloe Alverson
January 17, 2025

Beverage-makers are utilizing exotic fruits to appeal to consumer trends and create exciting flavor profiles. 


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Tea Council

FDA releases final rule on ‘healthy’

Tea Council of the USA says ruling allows certain tea products to display ‘healthy’ claim on packaging
Staff Beverage Industry
December 20, 2024

On Dec. 19, the FDA released the final rule on the use of “healthy” on food labels. Certain tea products now can display the “healthy” claim on packaging, provided they contain less than 5 calories in each 12-ounce ounce serving, the New York-based Tea Council of the USA Inc. shares. 


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michelob ultra

Increased interest in low and no alcohol beverages boosts market

Health and wellness prompts more beverage brands to join low, no alcohol category
Chloe Alverson
Chloe Alverson
December 18, 2024

Consumers are increasingly aware of their alcohol intake for varying reasons. Regardless of consumer intent, beverage-makers must work to provide low and no alcohol offerings. 


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 Good Belly soda

Beverage-makers balance taste, quality with weight management

Consumers continue to value health and wellness, expecting multitude of benefits from beverages
Chloe Alverson
Chloe Alverson
December 16, 2024

Experts note that continued emphasis on health and wellness, in addition to growing concerns surrounding obesity and health-related issues, have shaped the weight management beverage segment. 


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2025 Beverage Trends predictions

Flavorman releases its 2025 Beverage Trends predictions

Experts predict increased interest in low- and no-alcohol, ingredient transparency
Sabetta-Lauren.jpg
Lauren Sabetta
December 13, 2024

The beverage experts at Flavorman have released their 2025 Beverage Trends predictions, continuing the company’s seven-year streak of foreshadowing industry trends for the upcoming year.


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coca cola - zero sugar and oreos
Beverage Beat

Consumers seek indulgence, food as medicine

Mintel’s 2025 Global Food & Drink Trends highlight contrast in consumer need states
jessica Jacobsen
Jessica Jacobsen
November 25, 2024

When it comes to food and beverage choices, analysts note that consumers are doing their own form of rebellion as they balance healthy choices and indulgence.


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The plant-based energy beverage company Yerbaé Brands Corp. launched Peachy Mimosa Twist and Raspberry Sorbet earlier this year.

Beverage-makers utilize tea as an ingredient for plethora of reasons

Health and wellness, natural beverage trends contributing to tea usage
Chloe Alverson
Chloe Alverson
November 20, 2024

Various consumer trends, especially health and wellness trends, emphasize desire for tea as an ingredient in beverages. 



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Pressed 9

Protein flexes its muscles as consumers look to add more protein to diet

Higher protein content proliferates beverage development
Sabetta-Lauren.jpg
Lauren Sabetta
October 22, 2024

Consumers’ perception of protein continues to evolve with the use of protein-fortified drinks extending beyond traditional sports occasions.


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