Beverage Industry’s March issue offers an in-depth profile of the growth and evolution of D.G. Yuengling & Son Inc. as the brewer embarks on a distribution deal with Molson Coors Beverage Co. Also in this issue, the eMagazine highlights the proliferation of kombucha ― non-alcohol and alcohol options ― as well as the latest developments with natural, alternative sweeteners. Readers also will get an in-depth look at the U.S. beer market across its various segments.
Founded in 1828, D.G. Yuengling & Son Inc. has transitioned from a small family operation to a nationally recognized brand that produces more than 2 million barrels of beer. The now sixth generation family owned and operated company is expanding distribution to Texas through a joint venture with Molson Coors Brewing Co.
The kombucha market is trending high as consumers seek functional foods and beverages to fulfill a healthier, more tailored lifestyle. The kombucha market is growing at a CAGR of 52 percent from 2016-2020, reports Innova Market Insights.
With the outbreak of COVID-19, retailers have worked hard to adapt by making their stores as safe and convenient as possible for consumers. In the limited-assortment stores category, drug stores and discount retailers are finding where they fit in this eCommerce evolution.
With consumers paying more attention to their overall health by curtailing sugar, consumers’ positive perceptions of natural, non-GMO plant-based sweeteners like stevia and monk fruit have contributed to $5 billion in sweetener category growth.
As we embark on the 30th anniversary of the Federal Highway Administration’s Value Pricing Pilot Program (VPPP), fleet managers are looking at whether they can save time and money by applying congestion pricing strategies.
The Coca-Cola Co., PepsiCo and Budweiser are among the big brands not advertising in the Super Bowl. An advertiser for 37 years, Budweiser will be using part of its media spend to help support recovery in the on-premise channel through COVID-19 vaccine awareness, access and education.
In its “Getting it Done in 2021,” the Chief Marketing Officer (CMO) Council highlights a recent survey that shows global marketing leaders are projecting an optimistic outlook for growth recovery in 2021.