February 2014 Issue | Beverage Industry

The February 2014 Beverage Industry includes a cover story on Anheuser-Busch, as well as articles about organic beverages, coconut water, Blk. Beverages, and more. Check it out today!

Anheuser-Busch focuses on success in retail channels

A-B's retail lab, Your BPA platform present personalized approaches to beer merchandising

Jessica Jacobsen

February 10, 2014

Following steady performance in 2012, beer sales are proving to be a bright spot in the consumer packaged goods (CPG) market.

Coconut water's consumer base expands

Hydration drink appeals to all health-conscious consumers, not just athletes

Stephanie Cernivec

February 10, 2014

Although consumers might have classified coconut water as an “exotic” beverage in the past, it’s quickly becoming more mainstream.

Category management strategies turn to big data

Technology equips retailers to meet shoppers' needs

Jennifer Storelli

February 10, 2014

Mobile apps and Web technology are making many daily tasks, such as grocery shopping, easier for consumers.

Blk. Beverages aims to deliver premium hydration

Enhanced-water company focuses on educating consumers about product benefits

Jessica Jacobsen

February 10, 2014

Flash back to elementary school when science teachers emphasized that while white was the presence of all colors because it reflects light, black is the absence of color because it absorbs light.

Natural, organic beverages trend as consumers learn about GMOs

Consumers increasingly choosing products from nature to nurture their families

Stephanie Cernivec

February 10, 2014

With thousands of articles about genetically modified organisms, or GMOs, hitting the wire last year, consumers quickly learned the meaning of the acronym.

Nightclub and Bar Show to feature record number of exhibitors

Tradeshow to host bar, nightclub, restaurant professionals March 24-26 in Las Vegas

February 14, 2014

The 2014 Nightclub & Bar Show, taking place March 24-26 in Las Vegas, will play host to more than 600 exhibitors, with more than 200 of them exhibiting at the show for the first time.

Brands use packaging to commemorate heritage

New Tequila el Jimador, Fernz bottles offer nods to homelands, craftsmanship

February 14, 2014

Following the soft launch of its NuAquos protein drink line, New Whey Nutrition redesigned the products’ labels in response to consumer insight.

Beverage brands tackle the Super Bowl head on

Marketing programs engage consumers before and during Big Game

Jennifer Storelli

February 14, 2014

February brings one of the most anticipated events of the sports year: the Super Bowl.

Beverage industry equipment helps ensure safe, efficient production

Gard Chemicals' solutions clean adhesives, Charles Ross' blenders enable dust-free mixing

February 14, 2014

Palmer Wahl Instrumentation Group added a new precision digital pressure gauge to its portfolio of pressure products.

New Belgium uses technology to manage distribution chain

Craft brewer enlists Microsoft Dynamics CRM

Connor Marsden

February 14, 2014

“Beer rangers” can’t be found in digital history books, but they can be found on their Ultrabook tablets, clicking their way across 30 states as they market the handcrafted wares of the New Belgium Brewing Co., based in Ft. Collins, Colo.

Aftermarket parts offer efficient, quality options

Non-OEM parts supply cost, time savings

Jennifer Storelli

February 14, 2014

Although many people think of the automotive industry first when they hear the phrase “aftermarket parts,” almost every industry has some form of aftermarket presence, and the beverage industry is no exception, says Joseph Stroup, director of business development for FBN Inc., Plainwell, Mich.

Warehouses turning to automation for storage needs

SKU proliferation demands enhanced storage solutions

Jessica Jacobsen

February 14, 2014

Although SKU proliferation is nothing new to the beverage industry, the phenomenon still is causing many warehouses to explore different ways to accommodate these growing product lines.

The 2013 State of the Beverage Fleet Industry

Results reflect shift to end-load trailers

Tom Kelley

February 14, 2014

Beverage Industry recently surveyed a sample of its readers to gain insight into the size and makeup of current delivery fleets, future vehicle purchase plans, as well as operational concerns and strategies.

Aloe use expands in functional drinks

Ingredient could offer gastrointestinal, immune, beauty health benefits

Stephanie Cernivec

February 14, 2014

Traditionally known for its skin-soothing benefits, aloe vera can be found in a multitude of consumer packaged goods (CPG) products, including tissues, soaps and lotions.

R&D News: February 2014

DSM launches Fortitech Premixes

February 14, 2014

Schenectady, N.Y.-based DSM launched Fortitech Premixes, the company’s human nutrition and health custom nutrient premix service.

Consumers seek science-backed cognitive health ingredients

Beverages keep up with healthy aging trends

Jennifer Storelli

February 14, 2014

Games like Nintendo’s Brain Age and websites like lumosity.com can help users exercise their brains to keep them in tip-top shape while making cognitive training fun.

Sensient Colors showcases new facility, technologies

Jennifer Storelli

February 14, 2014

Sensient Colors hosted a trade media day at its St. Louis facility on Dec. 11, 2013, to showcase the company’s latest technologies and its recent facility expansion.

Stretch- and shrink-sleeve labels play into lightweighting trend

Stretch and shrink sleeves boast highest label growth rate

Jennifer Storelli

February 14, 2014

As technology continuously shows us, reducing the size and weight of products is a major market trend.

Brands put their mark on consumers' nights out

Sailor Jerry's brands fans with free tattoos, new Belvedere bottle 'lights' up club experiences

February 14, 2014

Last summer, Jones Soda Co. partnered with Chrysler Group LLC’s Fiat automobile brand to host a photo contest in which consumers could submit pictures of the new Fiat 500e for a chance to win the electric car as well as surf lessons with Jones-sponsored professional surfer Brianna Cope.

Spirit Hound Distillers turns flood into product feature

Flood-aged Mountain Bum Rum proceeds donated to rebuilding efforts

February 14, 2014

We’ve all heard the phrase, “When life gives you lemons, make lemonade.” So when confronted with historical flooding at its Lyons, Colo., distillery last year, Spirit Hound Distillers turned an unfortunate situation into a unique opportunity.

Millennial moms identified as powerful consumer demographic

Brands can use online tools to target this connected group

Jessica Jacobsen

February 14, 2014

It’s no secret that the millennial generation is often associated with many of the digital trends out there. But recent research conducted by public relations firm Weber Shandwick and its research partner KRC Research is highlighting a specific segment of the demographic that digital marketers seem to be overlooking: millennial moms.

On Demand In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at S&D Insights LLC delve into these trends and how they’re shaping the industry.

Beverage Industry Magazine

2014 February

Cover Story

Anheuser-Busch focuses on success in retail channels

Features

Coconut water's consumer base expands

Category management strategies turn to big data

Blk. Beverages aims to deliver premium hydration

Natural, organic beverages trend as consumers learn about GMOs

Columns

Nightclub and Bar Show to feature record number of exhibitors

Brands use packaging to commemorate heritage

Beverage brands tackle the Super Bowl head on

Beverage industry equipment helps ensure safe, efficient production

New Belgium uses technology to manage distribution chain

Aftermarket parts offer efficient, quality options

Warehouses turning to automation for storage needs

The 2013 State of the Beverage Fleet Industry

Aloe use expands in functional drinks

R&D News: February 2014

Consumers seek science-backed cognitive health ingredients

Sensient Colors showcases new facility, technologies

Stretch- and shrink-sleeve labels play into lightweighting trend

Brands put their mark on consumers' nights out

Spirit Hound Distillers turns flood into product feature

Millennial moms identified as powerful consumer demographic

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