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Home » Keywords: » sports drinks

Items Tagged with 'sports drinks'

ARTICLES

Gatorade Lower Sugar

Gatorade adds new line for 2026

Gatorade Lower Sugar made with 75% less sugar than flagship line
Staff Beverage Industry
October 10, 2025

Gatorade is releasing a new product: Gatorade Lower Sugar, the brand’s first ever sports drink with 75% less sugar than Gatorade Thirst Quencher, it says. 


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BodyArmor Choose Better

BODYARMOR enters new chapter in Canada

Sports drink brand unveils new branding, launches Masterbrand campaign
Staff Beverage Industry
October 8, 2025

BODYARMOR Sports Drink announced a bold new chapter in Canada with a refreshed visual identity and the launch of “Choose Better,” a masterbrand campaign.


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BIOLYTE Redesign

BIOLYTE unveils brand redesign across product lines

Staff Beverage Industry
July 11, 2025

BIOLYTE unveiled a brand redesign across all product lines, including ready-to-drink bottles and On The Go packets. The refresh features vibrant, bold colors, a simplified logo and updated flavor names.


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Jason Aldean Recover 180

RECOVER 180 kicks off summer with Jason Aldean partnership

Aldean joins the brand’s roster ahead of his Full Throttle Tour
Staff Beverage Industry
May 13, 2025

RECOVER 180, Los Angeles, an organic sports drink from Lance Collins, announced a high-powered partnership with country music icon Jason Aldean — launching just in time for the kickoff of his electrifying Full Throttle Tour.


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BodyArmor Redesign

BODYARMOR Sports Drink unveils refreshed visual identity

Staff Beverage Industry
April 25, 2025

BODYARMOR Sports Drink announced a refreshed visual identity, including a new wordmark, bold packaging and first-ever brand icon. Alongside the new visual identity is the launch of “Choose Better,” an integrated master-brand campaign.


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Stephen Curry PLEZi

PLEZi Nutrition, Stephen Curry team up to launch PLEZi Hydration Drink

New sports drink available in 3 flavors
Staff Beverage Industry
March 26, 2025

Created with four-time NBA Champion Stephen Curry, PLEZi Hydration is the latest collaboration from PLEZi Nutrition’s partnership with Stephen and Ayesha Curry, who are both co-founders and brand ambassadors of the PLEZi Hydration product.


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7 Select Fusion.jpg

7-Eleven launches 7-Select Fusion Energy Beverage

Retailer also releases hydration beverage for immune support
Staff Beverage Industry
August 7, 2024

7-Eleven Inc., Irving, Texas, is introducing new 7-Select additions to its beverage lineup including a new energy beverage, 7-Select Fusion Energy, and a new premium hydration beverage, 7-Select Rehydrate.


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Local Weather Wildberry.png

Local Weather Wildberry

May 15, 2024

Local Weather announced the launch of its newest flavor: Wildberry.


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Powerade Island Burst Strawberry ZERO.png

POWERADE Island Burst and Strawberry Smash Zero

May 3, 2024

POWERADE announced the addition of two new flavors to its sports drink portfolio: Island Burst and Strawberry Smash Zero.


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BIOLYTE Powder Packs.png

BIOLYTE powder packs

April 23, 2024

BIOLYTE announced the launch of its first-ever powder packets. 


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More Articles Tagged with 'sports drinks'
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