RECOVER 180, Los Angeles, an organic sports drink from Lance Collins, announced a high-powered partnership with country music icon Jason Aldean — launching just in time for the kickoff of his electrifying Full Throttle Tour.

As Aldean hits the stage this summer, hydration becomes mission-critical — that’s where RECOVER 180 steps in, it says. With its organic blend of electrolytes, vitamins and antioxidants, RECOVER 180 delivers the balanced hydration Aldean needs to perform at his best night after night, it adds.

“This summer is all about going full throttle — on stage and off,” said Collins, CEO and founder of RECOVER 180, in a statement. “Touring demands real endurance, and Jason Aldean is the definition of a pro. We’re honored to fuel his recovery with clean, effective hydration from city to city.”

Aldean added: “I first heard of Recover 180 on the golf course and loved it before they even approached me about partnering up. It tastes great, and I like that it’s a low-calorie way to replenish what you lose while out on the road performing. It’s a staple now on my tour bus and works just as well on the golf course and for a day on the lake. It’s great to partner with something I can use every day.”

Aldean joins the RECOVER 180 roster alongside elite athletes across the NBA, NFL, MLB and PGA — cementing the brand’s growing cultural presence beyond sports, the company notes. As part of the partnership, Aldean will be featured in a national retail promotion giving fans a chance to enter to win a flyaway to Nashville for an exclusive event with Jason Aldean and Luke Bryan — a once-in-a-lifetime experience brought to you by RECOVER 180, it says.