Items Tagged with 'plant proteins'

With health and wellness trends continuing to prompt innovation across beverage categories, experts highlight how the sports and recovery drink markets are catering to consumers’ evolving need states.

Experts share how the plant proteins market has performed and express which proteins work best in varying beverage formulations.

Following the launch of Complete, Califia Farms announced the launch of Complete Kids, a nutritious plant-based milk for kids.

Experts note how more and more consumers — not just athletes — are striving to live healthier lives and making conscious decisions about their health.

Muscle Milk, a brand of Purchase, N.Y-based PepsiCo, is flexing with its latest marketing campaign, a fully loaded athlete roster, and a new product: Muscle Milk Plant Protein shakes.

Health and wellness brand VUUM announced the official launch of its carbonated plant-protein drinks.

Gatorade, a brand of PepsiCo, Purchase, N.Y., announced it will enter the bottled water category with the introduction of Gatorade Water, the brands’ first unflavored water, set to hit shelves in Q1 2024. An electrolyte-infused water with a crisp taste, Gatorade Water was developed to help support all-day hydration for active people, the company says. The premium water offering is purified with a seven-step, enhanced filtration process, while also being alkaline. 

Goode Health announced the launch of The Ultimate Wellness Blend, a customizable smoothie blend packed with four kinds of high-grade plant-based proteins.