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Brooklyn Brewery expanded its non-alcohol line with the introduction of Special Effects IPA, which it says has a full, hoppy flavor and tastes like a regular beer.
As part of its strategic entry into the non-alcohol beverage category, Molson Coors Beverage Co., Chicago, announces the launch of its newest product, HUZZAH Probiotic Seltzer, the first non-alcohol innovation from the company’s emerging growth division.
Consumers seeking better-for-you beverages, along with those with interesting taste profiles are drinking up botanicals. Adding flavor and function, botanicals are experiencing wide adoption and success in the beverage market.
Some companies planning to attend Natural Products Expo West, which will take place March 4-6 at the Anaheim Convention Center in Anaheim, Calif., are canceling their plans to attend one of North America’s largest tradeshow amidst fears of the coronavirus (COVID-19).
Outbound Brewing has released a new non-alcohol product line that includes small-batch traditional non-alcohol brews, CBD-infused (20 mg broad spectrum hemp), and cannabis-infused (10 mg THC) options, with just 30 calories in each bottle.
Proteau announces the release of its non-alcoholic botanical aperitif, Ludlow Red, which has the same level of culinary intrigue as a beverage with alcohol, except without the alcohol, the company says.
Pepsi, a brand of Purchase, N.Y.-based PepsiCo Inc., is teaming up with Bravo to introduce Pepsi Sparkling Rosé, a zero-calorie, Rosé-flavored cola that’s a light and bubbly take on the popular wine, without the alcohol.