In the Maroon 5 song "Sugar," the band references a man's need for love from the woman he cares about. However, if the songwriters had been watching the sweetener trends, they might have been more inclined to mention a more in vogue sweetener.

Blue Sky, a brand of The Coca-Cola Co., launched its latest line extension: Blue Sky Zero Sugar, a craft soda sweetened with erythritol and stevia. 

With consumers reaching for better-for-you foods and beverages, ADM/Matsutani LLC announced the launch of Fibersol-2L, a liquid version of Fibersol that is providing a solution for manufacturers looking to limit sugar.

DD Beverage Co. now offers Beaver Buzz Energy: Canadian Punch, a new flavor joining the line of sugar-free, aspartame-free, zero-calorie energy drinks. 

Be Mixed released its same-named line of all-natural, zero-calorie cocktail mixers.

Xyience, a zero-calorie energy drink, re-launches today under its new ownership, Austin-based Big Red Inc. The re-launch unveils a new look for the energy drink line and the rollout of an integrated marketing campaign leveraging the college football season.

Honest Tea, a wholly owned subsidiary of Atlanta-based The Coca-Cola Co., is expanding its zero-calorie beverage offerings this year with three new varieties: two unsweetened, caffeine-free herbal iced teas and a zero-calorie organic soda. All will be for sale in natural food stores and the natural food aisles of mainstream grocers starting in March. In addition to the new product launches, the company is following through on its commitment to convert all varieties of its Honest Fizz line to organic certification, a goal set since the zero-calorie sodas were first introduced in early 2013.

Sunny Delight Beverages Co. will extend its Sparkling Fruit2O lineup with a new line of Lime Twists.

Sunny Delight Beverages Co. will expand its Sparkling Fruit2O lineup with four new flavors in late September or early October.

Hype Energy USA introduced four energy drinks targeted at women.