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Home » Authors » Barbara Harfmann

Articles by Barbara Harfmann

CoverFEAT_OliverWinery_Cover2-BillOliver-JulieAdams-tmp21028_0199_1170x878.jpg
Cover Feature

Oliver Winery’s one-of-a-kind wines win with consumers

Indiana winery a one-of-a-kind tourist destination
Barbara Harfmann
July 8, 2021
Founded in 1972 in Bloomington, Ind., Oliver Winery & Vineyards now is the 29th largest winery in the United States, crafting more than 40 varietals of wine. Its claim to fame lies in its award-winning sweet red wines and its flavored Moscato wines including Cherry, Blueberry and its new, 6.8% ABV Lemon Moscato, billed as a “lemon shakeup for grown-ups.”
Read More
Production line vision inspection solutions
Packaging Equipment

Inspection equipment offers brand protection, combats counterfeiting

Slim cans create need for more inspection expertise
Barbara Harfmann
July 2, 2021
To perform well, vision inspection equipment must leverage advancements made in the computing, camera, vision inspection software and lighting worlds to detect defects in beverage products.
Read More
bagged teas

2021 State of the Industry: Tea’s versatility, healthfulness appeals to the masses

Four in five consumers drinking tea, Tea Association says
Barbara Harfmann
July 1, 2021
Tea benefits from better-for-you ingredients and appeals to consumers because of its versatility and healthy attributes.
Read More
Baja Blast and Baja Blast Zero Sugar

2021 State of the Beverage Industry: CSD’s benefit from familiarity, flavor choices

Mature category seeing steady growth
Barbara Harfmann
July 1, 2021
In the midst of COVID-19, the $32 billion carbonated soft drink category has been seeing rising dollar sales as consumer thirst for nostalgia. To continue growing market share, new flavors, mixed variety packs and healthier choices can appeal to consumers
Read More
LaCroix

2021 State of the Beverage Industry: Bottled water bubbling over with growth

Barbara Harfmann
July 1, 2021
The future remains bright for the bottled water category, particularly as consumer demand for enhanced waters and sparkling waters are strong, assisted by healthy positioning and lots of innovation.
Read More
Green River Spirits Co
Category Focus: Wine & Spirits

Green River Spirits distills award-winning bourbons, ryes

Brand creation at heart of Green River
Barbara Harfmann
June 28, 2021
As part of the iconic Kentucky Bourbon Trail, Green River Spirits, for more than 135 years, has been making award-winning whiskies, bourbons and ryes. Additionally, the distiller also is growing its business by helping its clients “bring brands to life.”
Read More
Between Drinks

RTD canned cocktails provide recipe for summer success

Spirits-based cocktails grow over 1,000%, Drizly reports
Barbara Harfmann
June 17, 2021
The booming category of ready-to-drink (RTD) canned cocktails is giving brands a delicious recipe for summer success. Drizly notes that spirits-based cocktails have grown over 1,000%.
Read More
thermochromic, photochromic, glow-in-the-dark inks

Specialty inks, coatings create memorable first impression

Inks, coatings and brand design differentiate brands
Barbara Harfmann
June 4, 2021
In a competitive beverage marketplace, products need to create a memorable first impression and create “theatre in the hand.” Inks and coatings convey what is inside the package, but also play a key role in advertising, branding and sales.
Read More
Honest Tea organic flavors
Category Focus

Foodservice closures impact tea sales

Herbal teas outperform during COVID-19 as consumers seek immune support
Barbara Harfmann
June 2, 2021
The tea and RTD tea category offers diverse options for every style and taste, including bagged, bottled, hot, iced and cold brew along with black, green, herbal and kombucha varietals.
Read More
CBASupp_SR_Atlas-Brew-Workscredit-Julien-James.jpg

Interstate DTC shipping only legal in 13 states

70% of craft brewers would consider direct-to-consumer shipping if legal in their states
Barbara Harfmann
May 27, 2021
In Sovos ShipCompliant and the Brewers Association’s first-ever “Direct-to-Consumer Beer Shipping” report, 84% of regular craft beer drinks want to be able to legally purchase beer via DTC shipping to their homes. Currently, interstate DTC shipping is only legal in 13 states.
Read More
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