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Home » Authors » Barbara Harfmann

Articles by Barbara Harfmann

UpCloseWith_VOSS_2021_Lineup.jpg
Up Close With

Lifestyle bottled water company takes hydration to the next level

VOSS+ Aquamin uses Icelandic seaweed to create extra-hydrating water
Barbara h200x200
Barbara Harfmann
December 18, 2020
No Comments
Recognizing global health-and-wellness trends, VOSS expanded its portfolio to include a new enhanced water lineup: VOSS+ Aquamin, VOSS+ Vitamin D and VOSS+ Collagen. The line gives consumers functionality “beyond hydration.”
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Barbara Harfmann, Between Drinks column
Between Drinks

Check value, premiumization rises on-premise

Nearly two-thirds of consumers have increased tip amounts
Barbara h200x200
Barbara Harfmann
December 16, 2020
No Comments
Many of us are more than ready to bid adieu to 2020, but experts note the following on-premise trends: check values are higher; wait staff are earning higher tips; and consumers are “treating” themselves to more premium cocktails and spirits.
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Energy drinks

2020 Innovations of the Year

Beverage brands launch new products that they hope will become classics
Barbara h200x200
Barbara Harfmann
December 3, 2020
No Comments

Many beverage manufacturers are “shooting for the moon” in hopes of giving consumers innovative new products that also will become classics within the beverage industry. See Beverage Industry’s Top 5 innovative products. 


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Evian
Packaging Materials

The Best Packages of 2020

Beverage Industry picks Top 5 packaging design winners
Barbara h200x200
Barbara Harfmann
December 1, 2020
No Comments
Sustainability is the No. 1 attribute of this year’s top packaging designs. Artistic collaborations also are helping brands stand out on store shelves.
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OXIGEN bubbles over with growth
Up Close With

OXIGEN bubbles over with growth

NBA’s Stephen Curry, LPGA golfer Michelle Wie West face of the brand
Barbara h200x200
Barbara Harfmann
November 23, 2020
No Comments
Founded in 2014 by Blair Bentham, OXIGEN has grown 300 to 400 percent year-over-year. It recently closed on $15 million in Series B funding, which will help the oxygenated water brand build brand awareness and scale national distribution.
Read More
Harpoon Dunkin’ products
Cover Feature

Craft beer focus shifts during COVID-19

Craft beer volume down 8%
Barbara h200x200
Barbara Harfmann
November 18, 2020
No Comments
Due to COVID-19, the independent craft beer market is seeing product volume declines of around 8 percent. Yet, craft brewers have been able to invest in new platforms and modes of selling. Those utilizing eCommerce and offering enhanced to-go offerings and food are reinventing themselves to drive growth.
Read More
Barbara Harfmann, Between Drinks column
Between Drinks

Beck Flavors names 2021 Flavors of the Year

Yuzu, Cherry Blossom highlighted for versatility
Barbara h200x200
Barbara Harfmann
November 17, 2020
No Comments

During a Nov. 10 webinar over Zoom, I learned what flavors Beck Flavors chose as their 2021 Flavors of the Year.


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dairy milks category
Category Focus

Plant-based products see continued success in dairy alternatives market

Oat milk surpasses soy milk in plant-based category
Barbara h200x200
Barbara Harfmann
October 30, 2020
No Comments
For the past several years, dairy milks have been on a downward trajectory. Yet, the pandemic and consumers working from home has reinvigorated the $16.3 billion dairy milks category. In the plant-based dairy alternative market, almond milk is No. 1, but oat milk has surpassed soy milk.
Read More
BrewDog USA

Beverage industry ups game in fight to save the planet

BrewDog sustainable investments bring operations to carbon negative
Barbara h200x200
Barbara Harfmann
October 22, 2020
No Comments
To create a circular economy while healing the planet, beverage wholesalers, supply chains and consumers all must do their part. This includes adopting zero-waste initiatives, recycling waste and running facilities on solar power.
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Barbara Harfmann, Between Drinks column
Between Drinks

Bespoken Spirits sustainably matures spirits in days instead of years

BrewDog now carbon negative zero
Barbara h200x200
Barbara Harfmann
October 19, 2020
No Comments
The process for aging premium spirits is undergoing a new twist. Co-founded by Stu Aaron and Martin Janousek, Bespoken Spirits has developed a new proprietary process for sustainably maturing spirits in a matter of days, rather than years.
Read More
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