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Home » Authors » Jessica Jacobsen

Articles by Jessica Jacobsen

shrink labels

Shrink and stretch labels increase U.S. market share

More co-packers adding this labeling capability, suppliers note
jessica Jacobsen
Jessica Jacobsen
February 15, 2017
In Philip Pullman’s fantasy novel “The Amber Spyglass,” the third book in the “His Dark Materials” trilogy, physicist Mary Malone famously said, “People are too complicated to have simple labels.” In the consumer packaged goods (CPG) market, the same can be said as established and emerging brands look to stand out on crowded store shelves.
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pallet storage

Creativity, automation propelling warehouse storage solutions

SKU proliferation, eCommerce impacting beverage warehouses
jessica Jacobsen
Jessica Jacobsen
February 15, 2017
Home improvement shows have put a spotlight on the benefits of customized closet organizing systems. Yet, when it comes to warehouse operations, it’s going to take more than a visit from “The Property Brothers” to accommodate the expansive needs of a beverage manufacturers and distributors.
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bottled water

Dietary Guidelines align with consumer trends

Processes for 2020 Dietary Guidelines to begin later this year
jessica Jacobsen
Jessica Jacobsen
February 10, 2017
In January 2016, the U.S. Department of Agriculture (USDA) and Health and Human Services (HHS) released the 2015-2020 Dietary Guidelines. The eighth edition of this report highlighted the importance of following a healthy eating plan that includes a variety of nutrient-dense foods as well as limiting calories from components such as added sugars, saturated fats and reducing sodium intake.
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Dry Sparkling Fuji Apple

Readers name best new beverage of 2016

Fuji Apple Dry Sparkling wins annual honor
jessica Jacobsen
Jessica Jacobsen
February 7, 2017

Although 2017 might be in full swing, there still is one more recognition for 2016: Beverage Industry’s Readers’ Choice New Product of the Year. Featuring the monthly winners of the magazine’s New Product of the Month poll, the readers were eager to select which one would emerge as the 2016 winner.


Read More

Readers name their favorite beverage of December

Green Ade, Desgin Gin tie for first
jessica Jacobsen
Jessica Jacobsen
January 24, 2017

When it comes to beverage selection, better-for-you options continue to garner  attention from consumers. However, consumers still like to indulge once in a while, and that’s just what we saw in this month’s Readers’ Choice poll.


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Analyzing the path to purchase

Nielsen release platform to help CPG manufacturers, retailers
jessica Jacobsen
Jessica Jacobsen
January 16, 2017
The start of a new year is a popular time in which people and businesses will reflect on what did and did not work in the previous year. For those involved in the consumer packaged goods (CPG) industry, much attention is directed at the holiday shopping season.
Read More
projections

Infographic: Projections for the value-added water category

Beverage Marketing Corporation predicts category to reach 909 million gallons by 2020
jessica Jacobsen
Jessica Jacobsen
January 16, 2017
For consumers, beverages need to provide more than hydration and refreshment. One category that highlights this is value-added water.
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Orbis Pally

FSMA regulations increase importance of traceability

Reusable container manufacturers incorporate RFID, cloud-based tracking
jessica Jacobsen
Jessica Jacobsen
January 16, 2017
For beverage-makers, the quality and safety of their products are among the top priorities for their brands. When those aspects are threatened, locating and removing tainted products is one of the first steps executed.
Read More
The Honickman Group leadership

2017 Beverage Bottler of the Year: The Honickman Group

East Coast distributor helping to further Balance Calories Initiative
jessica Jacobsen
Jessica Jacobsen
January 11, 2017
As one of the largest independent Pepsi-Cola and Canada Dry bottlers in the United States, Pennsauken, N.J.-based The Honickman Group, not only is making a difference in the territories it serves on the East Coast — New York, New Jersey, Pennsylvania, Delaware, Maryland, Virginia and Washington, D.C. — but also in the broader beverage community.
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Consumer need/interest

New Product Development Outlook for beverages

Natural the top attribute for new beverage launches
jessica Jacobsen
Jessica Jacobsen
January 11, 2017
The NFL playoffs are in full swing, but for a majority of football fans, they are left waiting for next year. From now until the draft takes place at the end of April in Philadelphia, super fans will be keeping a watchful eye on mock draft predictions. Although these football analysts invest a lot of time and research into these mock drafts, prognosticating the outcomes for 32 different teams is no easy feat.
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