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Home » Authors » Jessica Jacobsen

Articles by Jessica Jacobsen

ABA addresses obesity crisis t

ABA addresses obesity crisis through Balance Calories Initiative

Association expands test and learn markets to parts of Mississippi and Alabama
jessica Jacobsen
Jessica Jacobsen
October 10, 2016
American gymnasts Laurie Hernandez and Simone Biles might have made the balance beam look easy when they won their silver and bronze medals, respectively, at the 2016 Rio Olympics. However, achieving balance in eating, drinking and activity habits might not be as easy for consumers.
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Voss Sparkling Water

Bottled water nearing No. 1 spot for U.S. consumption

Sparkling waters continue to outpace category
jessica Jacobsen
Jessica Jacobsen
October 10, 2016
As health and wellness gains more attention from consumers, some food and beverage categories have faced new challenges. However, the bottled water market is one beverage category that has benefited from the increased prevalence of better-for-you products as more consumers strive to lead healthier lives.
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Sprouts Store

Natural, organic retailers address price point concerns

Channel receiving increasing competition from eCommerce
jessica Jacobsen
Jessica Jacobsen
October 10, 2016
Just as SKU proliferation has allowed consumers more choices for their food and beverage purchases, the retail channel market has seen its own proliferation of new stores for these products. Natural and organic retailers, also referred by some analysts as fresh format stores, are one channel that has presented competition to traditional supermarket share.
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Zupa Noma

Readers name their favorite beverage of August

Züpa Noma receives more than a third of the vote
jessica Jacobsen
Jessica Jacobsen
September 20, 2016

It’s no secret that consumers are living on-the-go lifestyles, but they also are looking for products that allow them to maintain a healthy lifestyle. The product that can fulfill both need states can be valuable to consumers as well as the readers of Beverage Industry.


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Mobile accounts for nearly three-quarters of food, beverage searches

Mobile responsive websites important for brand owners
jessica Jacobsen
Jessica Jacobsen
September 15, 2016
When it comes to food and beverage development, healthy usually is among the top considerations. In Beverage Industry’s 2016 New Product Development Outlook report published in the January issue, only 14 percent of respondents listed convenience a low need/interest.
Read More
Nutrition Facts label

Dietary guidelines, label highlight added sugars

Beverage companies utilizing natural sweeteners prior to regulations
jessica Jacobsen
Jessica Jacobsen
September 15, 2016
With the release of the 2015-2020 Dietary Guidelines for Americans earlier this year followed by the U.S. Food and Drug Administration’s new Nutrition Facts label, many changes are instore for consumer packaged goods (CPG) manufacturers.
Read More
Crown Equipment Training

Safety high priority of forklift operations

Telemetry systems gaining steam for lift trucks
jessica Jacobsen
Jessica Jacobsen
September 15, 2016
Although the main tasks of a warehouse are to produce and store products, warehouse managers have an even bigger day-to-day goal: safety. For the Industrial Truck Association, safety has taken center stage through its sponsorship of National Forklift Safety Day, which took place June 14.
Read More
Ginger Lemonade

Limited-edition, seasonal beverages create excitement for brands

Mintel estimates $3 billion increase from 2015 to 2017 for LTOs
jessica Jacobsen
Jessica Jacobsen
September 15, 2016

As the saying goes, “the sky’s the limit.” When it comes to the beverage market and introducing new products, that saying certainly holds true. However, beverage-makers aren’t just expanding their year-round portfolios to capitalize on their limitless potential, but also are taking a much more “limited” approach.


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Dancing Moon Coffee

Premium coffee continues to post strong gains

Ready-to-drink, single-cup coffee adding to growth
jessica Jacobsen
Jessica Jacobsen
September 12, 2016
Americans continue to show their affinity for coffee; but when they opt for this beverage, they are taking a more premium stance. “The coffee production industry exhibited growth over the past five years, propelled by an increasing number of consumers purchasing high-cost gourmet coffee,” IBISWorld states in its report “Coffee Production in the US,” which was released in January.
Read More
trimino Protein Water

Readers name their favorite beverage of July

Trimino Protein Infused Water captures more than 50 percent of vote
jessica Jacobsen
Jessica Jacobsen
August 16, 2016

Functional is the name of the game when it comes to new product development these days. For the readers of Beverage Industry, this theory proved true as Trimino Protein Infused Water was the Readers’ Choice New Product of the Month poll for July.


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