It’s crazy to believe that 2016 is almost at a close. Although there still is much to accomplish before 2017 arrives, the latest trends already are popping up. In the beverage market, much attention usually is given to the finished products because, as many will tell you, taste is king. However, one must not overlook the upcoming trends in packaging attributes.
Once a beverage intended for at-home brewing, tea has seen opportunities open up through ready-to-drink (RTD) applications. As consumers continue to lead on-the-go lifestyles, requests for these products have climbed.
It was only two years ago that Eugene Kashper, in partnership with a San Francisco-based equity firm, acquired Pabst Brewing Co. In the
Los Angeles-based company’s first year — 2015 — with Kashper serving as chairman and chief executive officer, Pabst Brewing saw its net revenue grow more than 20 percent while also diversifying its product mix.
Last December, Adobe Digital Index indicated that online consumers spent more than $3 billion on Cyber Monday, 16 percent more than in 2014. That was on top of the more than $8 billion spent online during the four-day Thanksgiving weekend. Although the vast majority of purchases were for non-consumable consumer packaged goods (CPG), consumable products are finding their place in the eCommerce channel as well.
With the holiday season just around the corner, the beverage market will see more consumers turning to cocktails for their celebrations. Perhaps that is what motivated the readers of Beverage Industry in this month’s Readers’ Choice of the Month for October poll.
In its July 2015 report titled “Beverage Containers,” The Freedonia Group, Cleveland, forecasted that plastic beverage container demands will account for 148.8 billion units by 2019 in comparison to the 124.9 billion units in 2014, which equates to a 3.6 percent annual growth rate from 2014 to 2019.
Before the adaption of WYSIWG, the acronym for what you see is what you get, printed documents, web pages and slide presentations required users to have in-depth knowledge of codes and markup tags. But, through the use of these system editors, communicating a product’s layout has simplified the process and opened the execution to those who might not possess advanced coding knowledge. As warehouse operations become more complex, software companies also are advancing their programs to ensure plant managers can benefit from that same ease of execution.
British philosopher Alan Watts once said, “The only way to make sense out of change is to plunge into it, move with it and join the dance.” As the American retail landscape continues to change, it seems as though mass merchandiser chains are joining this “dance.”
With Oct. 19 being the final presidential debate of this election cycle, many might be looking forward to the closing of this election. However, the readers of Beverage Industry still remain active when voting for their favorite new products.
It’s October, which is by far the best sports month of the year in my opinion. Baseball playoffs are in full swing, the weekends are packed with collegiate and professional football games, and basketball and hockey start off their seasons. If you are like my husband and I, getting family and friends together for sporting events is a common weekend activity. Although we enjoy having people at our home or going to their homes, once in a while, it is nice to watch games at restaurant or sports bar among so many other sports fans.