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Home » Authors » Jessica Jacobsen

Articles by Jessica Jacobsen

Nestlé USA new product development

Nestlé USA takes multi-pronged approach to new product development

Beverage manufacturers addresses protein, cold-brew coffee trends
jessica Jacobsen
Jessica Jacobsen
April 2, 2020
During his lifetime, Apple Co-founder Steve Jobs had a bevy of statements that have been used to inspire entrepreneurs across the globe. One that is commonly referenced is when he stated, “I want to put a ding in the universe.” In the beverage industry, innovators are leaving their mark by creating a more convenient universe through new product development.
Read More

Spirits community rallies to help address hand sanitizer shortage

Global, craft distillers shift production to hand cleaner
jessica Jacobsen
Jessica Jacobsen
March 24, 2020

With guidelines from the World Health Organization (WHO) and exemptions and authorizations granted by the Alcohol and Tobacco Tax and Trade Bureau (TTB), many spirits-makers are helping to manufacture ethanol-based hand sanitizer.


Read More
GuS Soda’s new flavors contain a blend of monk fruit, stevia and a touch of pure cane sugar
R&D Stevia Feature

Taste profiles continue to improve for natural sweeteners

Zero-calorie sweeteners' use spans various categories
jessica Jacobsen
Jessica Jacobsen
March 21, 2020

In the Maroon 5 song "Sugar," the band references a man's need for love from the woman he cares about. However, if the songwriters had been watching the sweetener trends, they might have been more inclined to mention a more in vogue sweetener.


Read More
Beverage Beat

Beer is ready to conquer the online marketplace

Research, sales data shows consumers’ comfort levels with buying beer online
jessica Jacobsen
Jessica Jacobsen
March 20, 2020

My first true foray into online purchasing was trying to find discounted textbooks for my college courses. Since those days, my consumer packaged goods purchases online have spanned many markets: food, beverages, home goods, movies, etc.


Read More
Budweiser Black Lager and Budweiser Cooper Lager.

2020 Beer Report: Diversification will be U.S. beer market’s recipe for success

Domestic beer brands broaden portfolio to tap into today’s trends
jessica Jacobsen
Jessica Jacobsen
March 11, 2020
Diversification will be beer’s recipe for success.
Read More
Heineken Tecate Titanium.

2020 Beer Report: Imported beer segment driven by factions

Mexican beer continues to drive sales
jessica Jacobsen
Jessica Jacobsen
March 11, 2020
As beer consumers expressed a growing desire for new styles and flavors, the imported beer segment was among the markets that benefited from this demand.
Read More
Ballast Point Lager

2020 Beer Report: Maturation brings new competitive landscape for craft beer market

New styles, micro-breweries help drive beer segment
jessica Jacobsen
Jessica Jacobsen
March 11, 2020
In the past two decades, craft beer has been the darling of the beverage industry as the domestic beer segment produced, at times, double-digit growth in sales and volume. As that performance has decelerated to single digits, analysts suggest this could be a sign that the market has reached a maturation point.
Read More
Hollow Jack’D, an 8.4 percent alcohol-by-volume limited-release hard cider.

2020 Beer Report: Hard cider market looks to rebound after single-digit decline

Analysts highlight importance of reinvention for beer segment
jessica Jacobsen
Jessica Jacobsen
March 11, 2020
Compared with other segments in the beer market, hard cider remains niche.
Read More
Wild Leaf Craft Hard Tea

2020 Beer Report: Hard seltzers drive growth in flavored malt beverages (FMBs)

Hard teas, kombuchas and coffee could be next for beer segment
jessica Jacobsen
Jessica Jacobsen
March 11, 2020
For the U.S. beer market, one could instruct consumers to follow flavored malt beverages (FMBs) to see where the future of beer is heading.
Read More
STK Fueled Creamers and Ready-to-Drink Coffee

Cold-brew processing offers opportunities for coffee, tea

Premium, plant-based innovations will help brands standout
jessica Jacobsen
Jessica Jacobsen
March 10, 2020

In the beverage market, developers are turning to emerging processing methods to stand out from competitors. One of those recent trends has been the proliferation of cold-brew processing for ready-to-drink (RTD) tea and coffee.


Read More
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    The Rise of Modern Soda: How Functional, Better-for-You Soft Drinks Are Reinventing the Category

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2026 Beer Market Report: Moderate outlook for US beer market

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2026 state of the industry

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April 16, 2025

2025 State of the Industry Series: Alcoholic Beverages

On Demand In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at S&D Insights LLC delve into these trends and how they’re shaping the industry.

April 8, 2026

2026 State of the Industry Series: Non-Alcohol Beverages

In Beverage Industry’s annual State of the Industry: The Non-Alcohol Beverage Market, analysts at S&D Insights LLC provide an in-depth look at the past year and what the future holds for them in 2026.

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