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Home » Authors » Jessica Jacobsen

Articles by Jessica Jacobsen

Harvest Hosts wine glasses

Return of tourism aids recovery efforts for craft beverage alcohol

Harvest Hosts offers wineries, breweries, distilleries chance to engage consumers
jessica Jacobsen
Jessica Jacobsen
May 19, 2021
With the pandemic hampering the tourism market, craft beverage alcohol purveyors had to get creative to engage with consumers. Harvest Hosts is aiming to connect American RVers with hosts among its 868 winery, distillery and brewery partners.
Read More
ergonomic handle design
Distribution

Carts, hand trucks address challenges of beverage delivery

Delivery equipment prioritize ergonomics, durability
jessica Jacobsen
Jessica Jacobsen
April 28, 2021
The grind of direct-store-delivery encourages OEMs to develop equipment that supports the safety of personnel while remaining durable for the long haul.
Read More
Frederick Wildman and Sons
Packaging Materials

Beverage market taps into smart labeling technology

Intelligent labels further branding, security
jessica Jacobsen
Jessica Jacobsen
April 27, 2021
Whether for enhanced branding opportunities, to protect the authenticity of a brand or to prevent counterfeiting, smart labels are increasing in usage across the beverage market.
Read More
Beverage Beat

Beverage-makers turn to solar and more in name of sustainability

Sonoma County Winegrowers, Sonoma County Vintners host virtual forum on Earth Day
jessica Jacobsen
Jessica Jacobsen
April 19, 2021
The beverage market is “seeing the light” on how to amplify sustainable operations, including adoption of solar technology.
Read More
plastic containers market
Packaging Materials

Sustainability drives future of beverage packaging materials

Plastic, aluminum, glass suppliers all taking steps to deliver on sustainability
jessica Jacobsen
Jessica Jacobsen
April 6, 2021
In today’s fluid consumer packaged goods (CPG) market, where sustainability reigns supreme, many suppliers are taking a proactive approach to make the plastic, aluminum and glass materials the sustainable solution that beverage-makers seek.
Read More
Coca-Cola trademark brands
Cover Feature

The Coca-Cola Co. launches 100 percent rPET bottle in various brands, markets

Innovation supports company’s World Without Waste initiative that launched in 2018
jessica Jacobsen
Jessica Jacobsen
April 1, 2021
The Coca-Cola Co. is showing its dedication to a sustainable future and protecting the planet through its World Without Waste initiative, which launched in 2018. Most recently, the company announced the launch of a 100 percent recycled PET bottle.
Read More
premixed cocktail
Category Focus

Off-premise spirits sales strong throughout pandemic

Super-premium, high-end spirits segments lead charge
jessica Jacobsen
Jessica Jacobsen
March 29, 2021
The temporary shuttering and reduced capacity of many on-premise outlets has resulted in spirit sales shifting to off-premise, helping U.S. spirit sales to increase 27 percent, totaling $10.1 billion for the 52 weeks ending Feb. 21.
Read More
Beverage Beat

Study shows coffee preferences shine light on consumer demographics

Nearly quarter of coffee drinkers would give up social media over coffee
jessica Jacobsen
Jessica Jacobsen
March 19, 2021
Conducted by One Poll on behalf of Califia Farms, a recent study of 2,000 American coffee drinkers compared the lifestyles of hot coffee and cold coffee drinkers ― highlighting that the type of coffee tells a lot about consumer demographics.
Read More
Budweiser Zero's Team Zero

2021 Beer Report: Non-alcohol beer market taps into mindful drinking occasions

Non-alcohol beer sales up 37% in 2020
jessica Jacobsen
Jessica Jacobsen
March 7, 2021
Healthy beverage choices are influencing the U.S. beer market as non-alcohol beer continues to post strong sales numbers.
Read More
Dos Equis Lager

2021 Beer Report: Consumers turn to import beers thanks to reliable brands

Volume sales projected for import beers through 2023
jessica Jacobsen
Jessica Jacobsen
March 7, 2021
Import beers have long been known for their dollar sales contributions to the U.S. beer market due to its higher price point; however, volume sales are projected to be on the rise for the beer segment as well.
Read More
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