Articles by Jessica Jacobsen

When it comes to eCommerce, consumers continue to index increased usage. As eCommerce’s influence grows, beverage-makers and wholesalers also are seeing the benefits direct-to-consumer and digital ecosystems can offer.

With the pandemic hampering the tourism market, craft beverage alcohol purveyors had to get creative to engage with consumers. Harvest Hosts is aiming to connect American RVers with hosts among its 868 winery, distillery and brewery partners.

The grind of direct-store-delivery encourages OEMs to develop equipment that supports the safety of personnel while remaining durable for the long haul.

Whether for enhanced branding opportunities, to protect the authenticity of a brand or to prevent counterfeiting, smart labels are increasing in usage across the beverage market.

In today’s fluid consumer packaged goods (CPG) market, where sustainability reigns supreme, many suppliers are taking a proactive approach to make the plastic, aluminum and glass materials the sustainable solution that beverage-makers seek.

The Coca-Cola Co. is showing its dedication to a sustainable future and protecting the planet through its World Without Waste initiative, which launched in 2018. Most recently, the company announced the launch of a 100 percent recycled PET bottle.

The temporary shuttering and reduced capacity of many on-premise outlets has resulted in spirit sales shifting to off-premise, helping U.S. spirit sales to increase 27 percent, totaling $10.1 billion for the 52 weeks ending Feb. 21.