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The American Beverage Association (ABA), Washington, D.C., announced that the effort by America’s leading beverage companies to boost the recycling of plastic bottles saw the initiation of modernization projects in Texas, Oklahoma and Wisconsin. These projects will help more than 349,000 households recycle nearly 38 million new pounds of PET plastic over 10 years for remaking into new bottles, it adds.

Keurig Dr Pepper (KDP), Burlington, Mass., and Plano, Texas, and The Honickman Companies, Pennsauken, N.J., jointly announced an agreement that allows KDP to sell and distribute key KDP brands in 18 counties serving 17 million people in New York and New Jersey. 

GT's Synergy, Los Angeles, announced a partnership with Chopra Global, a leading whole health platform founded by Dr. Deepak Chopra. The two brands are joining forces in support of GT's recently launched Rooted In Nature campaign to reinforce the message that holistic health for mind, body, and soul are all rooted in the natural world.

For Daylight Savings, Ketel One Botanical will lead the charge in ensuring these extra 60 minutes are celebrated in a meaningful way with a commemorative Spritz O'Clock moment and the act of taking time for oneself.

Keurig Dr Pepper (KDP), Burlington, Mass., and Plano, Texas, announced that its Snapple and CORE brands are transitioning to bottles made of 100 percent recycled (rPET) plastic. This move will eliminate approximately 46.3 million pounds of virgin plastic used by KDP annually, based on 2019 volumes, the company says.

Dallas-based Mooala announced the introduction of a line of shelf-stable plant-based milks and creamers. Best known for its plant-based Bananamilk, Mooala is expanding its portfolio to include new, non-perishable versions plant-based milks and creamers.

In a retail promotion beginning in early November and running through December, Tecate is combining the Mexican Import with a tradition that reflects the Mexican American cultural heritage.