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Regatta Craft Mixers

Regatta Craft Mixers is official craft mixer of New York Yacht Club American Magic

Regatta sponsoring Tucker Thompson’s speaker series
June 3, 2020

Regatta Craft Mixers, Locust Valley, N.Y., is proud to announce the brand has signed as the official craft mixer of New York Yacht Club American Magic, an official challenger for the 36th America’s Cup.


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Wonder Drink Prebiotic Plus

Wonder Drink Prebiotic Plus launches this month at Sprouts

New kombucha-line extension available in 3 varieties
June 1, 2020

Anaheim, Calif.-based Wonder Drink Kombucha announced that its newest Prebiotic kombucha line, Prebiotic Plus, will be available at Sprouts this month.


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Phocus Cola

Phocus unveils Cola flavor in functional sparkling water line

New variety combines traditional cola taste with natural caffeine, L-Theanine
June 1, 2020

Louisville, Ky.-based Clear/Cut Phocus (Phocus) announced the launch of its new Cola flavor. The seventh flavor from the sparkling water brand, Cola will join the current roster of Phocus offerings, including Peach, Grapefruit, Blood Orange, Yuzu & Lime, Cucumber and Natural, and will be available nationwide. 


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CarryOn

CarryOn launches sparkling CBD waters that support mental well-being

New CBD beverage created as part of Ocean Spray Cranberries' Lighthouse Incubator
May 29, 2020

Denver-based CarryOn has launched sparkling CBD waters as well as a brand mission to normalize the pursuit of mental well-being.


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Gehricke Wines

Gehricke Wines launches first direct-to-consumer program

3 varietals available for purchase online
May 28, 2020

Proprietor August Sebastiani debuted a reserve line of Gehricke Wines through its first direct-to-consumer (DTC) program, featuring three small production, single vineyard wines from top sites in Sonoma County.


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Beverage alcohol not expected to rebound until 2024, IWSR reports

Premiumization, eCommerce will be more vital for recovery efforts
May 27, 2020

Although worldwide beverage alcohol volume increased slightly in 2019, reversing declines from the year prior, it will be five years before the global industry rebounds from the ongoing Covid-19 crisis, according to comprehensive new research from IWSR Drinks Market Analysis.


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PATHWATER Patriotic Packaging

Pathwater launches new limited-edition patriotic bottle and packaging

Sales of the Made in the USA aluminum bottle donated to Direct Relief
May 26, 2020

On the heels of Memorial Day, Pathwater, Fremont, Calif., debuted it limited-edition, Made in the USA  sustainable water bottle. The bottle celebrates the company’s commitment to maintaining all of its  operations — from manufacturing to marketing — within the continental United States, and in doing so, provide necessary job opportunities to Americans, it says.


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WINESTIQ releases bottle version of ‘swizzle stick’

New packaging release available online June 1
May 26, 2020

As a follow up to National Wine Day (May 25), St. Louis-based WINESTIQ announced that it will release a “by the bottle” offering of its “swizzle stick,” which helps remove sulfites from wine by transitioning them to sulfates.


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Lonespirits Rider Subscription Box

Lonerider Spirits releases monthly subscription box

Direct-to-consumer offering focuses on bourbon cocktails
May 25, 2020

Lonerider Spirits, Holly Springs, N.C., launched a monthly subscription box named the “Bundled Bourbon Box” that focuses exclusively on cocktails made with bourbon.


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GFuel Sour Fazeberry

G FUEL, FaZe Clan launch Sour FaZeberry for gaming community

New energy drink release in conjunction with #GFUELFaZeX Dream Setup contest
May 21, 2020

G FUEL, The Official Energy Drink of Esports, announced its new Sour FaZeberry flavor, which is developed in collaboration with gaming organization FaZe Clan, now is available to buy at gfuel.com.


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