Alternative Drinks

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FUL, a female founded, science-backed food company, introduced its first product: FULwater, created with its nutrient-rich, spirulina ingredient, but without a strong algae taste, it says.

As more and more consumers learn about the gut microbiome and its role in overall health and wellness, experts highlight how incorporating fiber and biotic solutions can help beverage-makers meet consumers’ various need states.

Brew Dr. Kombucha announced the launch of their new branding and packaging. The fresh look includes a refreshed logo, a new label, and the introduction of two new flavors: Strawberry Fields and Pineapple Paradise.

Since its founding in 2012, powdered hydration brand Liquid I.V. has prioritized the symbiotic relationship of function and flavor.

Liquid I.V. is delivering on sustainability through a number of initiatives.

Recess relaxation beverages announced the launch of its new Zero Proof Craft Mocktail collection, its first official expansion into the non-alcoholic category.

De La Calle, the brand bringing traditional Mexican tepache to U.S. shelves, announced the launch of three new fizzy, fermented flavors: Hibiscus Citrus, Tropical and Pineapple Chili.

ROAR Organic, a line of organic hydration beverages, will unveil the newest additions to its portfolio at Natural Products Expo West 2023. 

Harpoon Brewery announced its heading into new territory with the launch of its first THC-based beverage: Rec. Weed.

With consumers increasingly seeking functional drinks that support digestive and immune health, experts note that kombucha is thriving.