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New ProductsAlternative Drinks

Boochcraft Blueberry Ginger Ale

Boochcraft_BlueberryGingerAle.png

(Image courtesy of Boochcraft)

July 31, 2023

Boochcraft announced the limited release of Blueberry Ginger Ale, the second flavor in its highly anticipated Liquid Art Lab series for 2023.

The series is a celebration of nostalgia and presents an opportunity for Boochcraft to experiment with flavor innovation, the company notes. The inspiration for this newly released beverage stemmed from the request for a “Boochified” soda, leading to a ready-to-drink refreshment featuring sweetness from berries, lavender and a dry hit of ginger, it says.

“This recipe called for quality, organic maple syrup for a touch of added sweetness, so we partnered with none other than Adirondack Family Farms,” said Ian Hamilton, senior manager of innovation and quality at Boochcraft, in a statement. “In addition, the infusion of dried ginger root adds a spicy earthiness that helps enhance the fresh ginger while not overwhelming the profile. Finally, dried lavender contributes a subtle pine-like flavor to complement the other ingredients.”

In order to deliver a brighter buzz, Blueberry Ginger Ale is made with whole fruit and is kept cold at all times for peak freshness, making it a desirable sipping option with a bit of buzz for moments associated with enjoying a classic soda, according to the company. 

Boochcraft organic hard kombuchas are currently available across 12 states nationwide. 

www.boochcraft.com


KEYWORDS: blueberry hard kombucha limited-edition

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