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Home » Topics » Category Focus » Beer

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Harpoon Brewery Distributing Co. - Beverage Industry

Boston-based Harpoon Brewery operates its own distribution business

Wholesaler arm masters its home market
Jeff Cioletti
July 19, 2018
Sometimes you want to take care of your own backyard. That’s essentially the reason that Boston-based Harpoon Brewery — now the 18th largest craft brewer in the country, according to the Brewers Association, operates a separate distribution business to serve its home market.
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HEINEKEN USA did what it does best by creating two never-before-seen products, the BLADE and Home Tap. - Beverage Industry

HEINEKEN USA launches BLADE and Home Tap for at-home consumers

Innovation, product development enhance beer consumption
Taylor Karg - Beverage Industry
Taylor Karg
July 18, 2018
A common theme within the global company is progressiveness and this year, HEINEKEN USA did what it does best by creating two never-before-seen products, the BLADE and Home Tap.
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North Carolina Craft Brewing - Beverage Industry

North Carolina sees an uproar of craft brewing facilities

The state has become increasingly popular as craft brewers open up shop
July 17, 2018

Known for its world-class workforce and friendly regulatory environment, North Carolina has long been an agricultural and food manufacturing behemoth. But as the craft beer industry continues to gain steam, the state’s reputation has shifted to include high-volume, quality beer production in its already impressive offering.


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Heineken COOLERPACK - Beverage Industry

2018 State of the Beverage Industry: Mixed results for US beer market

Imported beers help offset declines
jessica Jacobsen
Jessica Jacobsen
July 11, 2018
Although the beer market maintains its dominance, Nielsen notes that the category benefitted more from pricing strategies than consumption trends.
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Top 100 Beverage Companies of 2017 - Beverage Industry

Top 100 Beverage Companies of 2017

AB InBev sits comfortably in No. 1 spot
June 20, 2018

Beverage Industry releases its annual Top 100 list. The list reflects the top beverage companies based on 2017 fiscal year sales.


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New Belgium Brewing Company - Beverage Industry

Craft brewers work to minimalize environmental stress

Sustainability plays key role in modern breweries
Taylor Karg - Beverage Industry
Taylor Karg
June 11, 2018
As craft beer and brewing remain prevalent in the beverage market, the impact it has on the environment is just as significant.
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Founders All Day IPA - Beverage Industry

Session IPAs offer potential to craft beer market

Light body profile acts as alternative to heavy, filling brews
jessica Jacobsen
Jessica Jacobsen
June 7, 2018
Within the craft beer market, seasonal brews and IPAs have shared the limelight. But lately, consumers and analysts are seeing another beer style take the spotlight: session IPAs.
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Brewpubs drive tourism, craft beer and food experimentation - Beverage Industry

Brewpubs drive tourism, craft beer and food experimentation

Recipe experimentation, consumer connection pivotal to brewpub success
Barbara Harfmann
June 6, 2018
Brewpubs and taprooms have become meccas of innovation within the industry and are lifting tourism traffic and spending as consumers gather to watch a big game, relax with family and friends, and, of course, throw back a few refreshing craft beers.
Read More

Millennials’ behaviors influence HEINEKEN USA's consumer approach

Demographic having positive affect on imported beer sales
May 18, 2018

In a recent Beverage Industry Special Report, the publication highlighted the impact that millennials are having on the U.S. market. Brand owners are no stranger to the growing influence this demographic is having and are making concerted efforts to stay on top of the latest trends associated with millennials.


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FrappaChata Iced Coffee - Beverage Industry

Analytics furthers category management across beverages

Beverage companies at all levels employing new strategies
May 16, 2018
In today’s competitive beverage market, brand owners and retailers are seeing the value of micro-level insights to better understand how they can tap into consumers’ purchasing drivers while also producing a growing revenue model.
Read More
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