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2020-1-StateoftheIndustry-MAIN.jpg

2020 State of the Beverage Industry

July 1, 2020

Beverage Industry provides an in-depth look into the performances and trends in the alcohol and non-alcohol categories within the last year.


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Coors Light Summer Can

Coors Light unveils second installment in Made to Chill campaign

Sunglasses on can turn blue when beer is ice-cold
June 26, 2020

To help celebrate the release of its new packaging, Coors Light gave away a pair of Ray-Bans to 1,000 consumers who posted a photo on Twitter or Instagram with the can sunglasses over their eyes using the hashtag #TakeTimeToChill. 


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Budweiser Limited-Edition Packaging

Budweiser launches new limited-edition patriotic packaging

Sales of the cans and multi-packs donated to Folds of Honor
June 23, 2020

Budweiser unveiled a new limited-edition patriotic-themed family pack of products with red, white and blue camo-designed cans and large packs honoring the five branches of the United States Military. 


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Newport Craft Brewing & Distilling acquires Radiant Pig Beer

Rob Pihl to remain with craft brewer as brewmaster, brand ambassador
June 23, 2020

Newport Craft Brewing & Distilling Co., Newport, R.I., announced the acquisition of New York-based Radiant Pig Beer Co. With Braven Brewing Co. and Radiant Pig Beer Co., Newport Craft’s stable of products now features 26 authentic beers, and more than 10 craft spirit and cocktail labels, the craft brewer and distiller says.


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Basic Hard Seltzer

Basic Hard Seltzer

June 23, 2020

Phusion Projects has released Basic Hard Seltzer in four flavors: Cranberry, Lemon, Cucumber and Pamplemousse (grapefruit).


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Stella Artois Solstice

Stella Artois Solstice Lager

June 19, 2020

Stella Artois, a brand of Anheuser-Busch, released Solstice Lager, the brand’s first-ever limited-edition golden lager.


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Heineken Summer Multi-Pack

Heineken adds a little extra to multi-pack

15-pack of imported beer includes 3 cans of Heineken 0.0
June 12, 2020

This summer Heineken, a brand of HEINEKEN USA, White Plains, N.Y., is giving beer drinkers a choice of great beer taste with and without alcohol in its new 15-count multi-pack.


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White Claw variety pack

White Claw Hard Seltzer releases Flavor Collection No. 2

New variety pack includes 3 new hard seltzer flavors
June 11, 2020

White Claw Hard Seltzer, Chicago, introduced its newest variety pack: Flavor Collection No. 2, featuring three new flavors: Tangerine, Watermelon and Lemon.


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Blake's Hard Cider Lite lineup

Blake's Hard Cider expands Lite Cider line

Company adds Mimosa, Strawberry-Kiwi and Melon to portfolio
June 9, 2020

Blake's Hard Cider (BHC), Armada, Mich., introduces a refresh to the Blake's Lite Cider line adding new flavors Mimosa, Strawberry-Kiwi and Melon to complement the popular Apple flavor. Blake’s expanded line of Lite Ciders will be available this month for purchase.


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Dogfish Head Covered in Nuggs Can

Dogfish Head celebrates 25th Anniversary with 16-ounce can series

Covered in Nuggs will be first variety available in new packaging format
June 5, 2020

To celebrate Dogfish Head Brewings & Eats 25th anniversary, the brewpub installed a state-of-the-art canning line and will debut a series of can releases. 


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