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Home » Topics » Category Focus » Beer

Beer
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Calm Seas Seltzer

Calm Seas Seltzer

September 18, 2020

Harbor Hemp Co. announced the addition of Calm Seas Seltzer to its growing line of CBD products.


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Harpoon Brewery Variety Pack

Harpoon Brewery releases easy-drinking variety pack

Limited-edition pack features Rec. League and three new rookies
September 17, 2020

Harpoon Brewery releases an easy-drinking variety mix pack with three 12-ounce cans of four styles: Harpoon Rec. League, Farm League, Bush League and Night League.


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Yuengling Family

D.G. Yuengling, Molson Coors announce long-term brewing partnership

Alliance will expand Yuengling beers further west for first time in its history
September 15, 2020

D.G. Yuengling & Son Inc., Pottsville, Pa., and Molson Coors Beverage Co., Chicago, have launched a long-term brewing partnership, which will bring Yuengling's beer to millions more people outside of its East Coast footprint. This partnership will allow the distribution of Yuengling beers to expand further west for the first time in history.


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Miller Lite

Miller Lite launches Cantenna for football season

Streaming device resembles Miller Lite can
September 14, 2020

Miller Lite, a brand of Chicago-based Molson Coors Brewing Co., is launching the Cantenna, a reception device on the market that serves up football straight to fans' living rooms. The latest can-novation is a game-watching solution for all the cord-cutters and cord-nevers out there.


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Dogfish Head 120 Minute IPA Carrier

Dogfish Head releases new bottle carrier for 120 Minute IPA

Packaging features hand-drawn hop and slogan, Holy Grail for Hopheads
September 10, 2020

To complement the aromas and flavors found in 120 Minute IPA, Dogfish Head Craft Brewery revamped the beer’s bottle carrier with a jet-black background and metallic gold graphics. 


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Huzzah Probiotic Seltzers

Molson Coors releases HUZZAH Probiotic Seltzer

Non-alcohol innovation developed in partnership with L.A. Libations
September 9, 2020

As part of its strategic entry into the non-alcohol beverage category, Molson Coors Beverage Co., Chicago, announces the launch of its newest product, HUZZAH Probiotic Seltzer, the first non-alcohol innovation from the company’s emerging growth division. 


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Bud Light Showtime Cam

Bud Light teams with NFL, Twitter for virtual fan experience

Bud Light Showtime Cam provides NFL fans the chance to celebrate with their favorite teams
September 8, 2020

Just in time for the kick-off to the 2020 NFL season, Bud Light, in tandem with the NFL and Twitter, is unveiling Bud Light Showtime Cam, a first-of-its-kind interactive celebratory camera.


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Brooks Winery
Supplemental Marketing

Virtual tastings, events and go-to online marketing engages consumers

Beverage brands drive sales through website, DTC
Barbara Harfmann
September 4, 2020

For wineries and independent craft spirit and beer producers, taprooms, tasting rooms and tours have long encouraged trial and experimentation, helping these entrepreneurs become beacons of community and camaraderie. Yet, to drive sales during the past six months, beverage brands have been forced to pivot and use other avenues such as eCommerce and direct-to-consumer (DTC) shipping with overall positive results.


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Maria Stipp

Stone Brewing names Maria Stipp as new CEO

Stipp brings over experience from inside, outside brewing world
September 3, 2020

Escondido, Calif.-based Stone Brewing announced the hire of Maria Stipp as chief executive officer (CEO). Stipp will join Stone beginning Sept. 14.


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BOMANI Cold Buzz
Category Focus

Hard coffee dollar sales see 11,000% growth since 2019

Consumers’ affinity for coffee, alcohol boosts segment’s success
Sarah Graybill
Sarah Graybill
September 3, 2020
As off-premise alcohol sees strong performance, and coffee and alcohol remain leaders in beverage, the success of hard coffee comes as little surprise. Growth in the category has boomed, and performance indicates a steady outlook.
Read More
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