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Home » Topics » Category Focus » Sports Drinks

Sports Drinks
Sports Drinks RSS Feed RSS

www.jgen.com

J-Gen

February 26, 2020
Created by Julio Iglesias Jr., J-GEN, a brand of Alfa Vitamins Laboratories Inc., is a daily hydration and immune-boost drink featuring a sweet fruit taste, as well as antioxidants and electrolytes, the company says.
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Ascent Recovery Water

Ascent Recovery Water

February 20, 2020

Ascent, a wholly owned subsidiary of Leprino Foods, launched Recovery Water, a water-based beverage that pairs high-quality protein with electrolytes to help athletes optimally recover post-workout, it says. 


Read More
Ignite ZRO

Ignite Beverages releases performance beverage line

ZRO available in 4 flavors: BlueRasp BILZ, Peach Crisp, Purely Passion and TartBreaker
February 18, 2020

Vaughan, Ontario-based Ignite Beverages Inc., a subsidiary of Ignite International Brands Ltd., announced the addition of ZRO, a performance beverage, to its expanding portfolio. The new release is on the heels of unveiling its vodka and pH9 alkaline water products.


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NOCCO Miami

NOCCO Miami Strawberry

February 14, 2020

Zero-carbohydrate, branched-chain amino acids (BCAA) beverage company NOCCO is launching its limited-edition Miami variety in select markets.


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Roar Beverages

ROAR Beverages innovates products for today’s hustling consumers

Functional, organic beverage company expands with kids, drink mix lines
jessica Jacobsen
Jessica Jacobsen
February 5, 2020
With women accounting for more than 50 percent of the population, some beverage-makers have recognized the importance of developing products that speak to such a vast consumer base
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POWERADE & POWERADE ULTRA

POWERADE ULTRA and POWERADE POWER WATER

February 3, 2020

POWERADE, a brand of The Coca-Cola Co., is expanding its product platforms for the first time in more than a decade with two new zero-sugar innovations that offer functional hydration solutions: POWERADE ULTRA and POWERADE POWER WATER.


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Huel

Huel

January 9, 2020

Complete food brand, Huel, has announced the release of Huel Black Edition. The new powder formula contains half the carbohydrates compared with the company’s existing core nutrition powder range.


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Bolt24

Gatorade BOLT24 ENERGIZE

January 7, 2020

Gatorade, a brand of PepsiCo, has announced the launch of its first caffeinated beverage designed to also deliver hydration: BOLT24 ENERGIZE. The beverage contains 50-75mg of caffeine in each bottle, depending on the flavor, and will hit store shelves early this year.


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ROAR Organic Electrolyte Powder Sticks in 3 flavors

ROAR Organic Electrolyte Powder Sticks

December 11, 2019

ROAR Organic has introduced Electrolyte Powder Sticks, which are formulated with functional ingredients such as electrolytes, antioxidants, and B vitamins.


Read More
Celsius BCAA

CELSIUS BCAA +Energy Recovery Drink

October 31, 2019

Celsius Holdings Inc. announced that the company is expanding its product portfolio to include a branched-chain amino acids (BCAA) functional beverage that is designed to fuel muscle recovery, it says.  


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