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Home » Topics » Category Focus » Sports Drinks

Sports Drinks
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BodyArmor Lyte SuperDrink - Beverage Industry

2018 State of the Beverage Industry: Sports and protein drinks fuel performance

Stable growth in recovery drinks due to products’ healthy halo
Barbara Harfmann
July 11, 2018
Sports and protein drinks, particularly for non-athletes, will continue to drive the market, but beverage-makers should be aware of consumers’ wellness goals, including the need for organic products and high transparency.
Read More
Mountain Mel's Essential Goods Herbal Teas - Beverage Industry

RTD teas, flavor options expand tea category

Tea category benefits from healthy halo
Barbara Harfmann
June 14, 2018
Ready-to-drink teas are driving growth in the tea category, particularly as consumers seek on-the-go convenience and healthier options.
Read More
Burt's Bees - Beverage Industry

Sports and protein drinks expand offerings, broaden their appeal

On-the-go meal replacement, protein powders resonate in market
Barbara Harfmann
May 10, 2018
The trend for professional athletes, weekend warriors and everyday consumers to be well-hydrated with more low-sugar, organic and natural options is contributing to stable growth in both the sports and protein drinks market.
Read More

US LRB market grows in volume, sales, BMC reports

RTD coffee posts strongest single-year gains among beverage segments
May 7, 2018

The U.S. liquid refreshment beverage market grew again in 2017, with retail sales increasing about 3 percent and volume by around 2 percent, according to newly released preliminary data from Beverage Marketing Corporation (BMC), New York.


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Gelita’s Bioactive Collagen Peptides Chart - Beverage Industry

Sports recovery, bone and joint health products gain traction

Protein, collagen fortification vital to beverage market
Barbara Harfmann
April 4, 2018
As more consumers look to enhance the quality of their lives with functional, better-for-you- beverages and supplements, beverage companies are releasing more products to help athletes and everyday consumers recover with healthy rehydration after a workout.
Read More
Core Power Coffee

Core Power Coffee

February 23, 2018

Core Power introduced a new flavor in convenience stores.


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Iconic Golden Milk, Coconut Matcha

Iconic Protein Golden Milk, Coconut Matcha

February 21, 2018

Iconic Protein introduced two new flavors: Golden Milk and Coconut Matcha.


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endure

Endure

December 26, 2017

Kill Cliff expanded its portfolio with the addition of a new endurance beverage, Endure. 


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BiPro Protein Water

Orange BiPro Protein Water

December 15, 2017

BiPro USA, a brand of Agropur Inc., a wholly owned subsidiary of Agropur Cooperative, introduced the fourth flavor in its BiPro Protein Water lineup, a caffeinated protein water, Orange BiPro Protein Water.  


Read More
vitaminwater active

Vitaminwater active

December 11, 2017

Vitaminwater, a brand of The Coca-Cola Co., will launch active, a new line, in January. 


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2025 State of the Industry Series: Alcoholic Beverages

On Demand In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at S&D Insights LLC delve into these trends and how they’re shaping the industry.

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Gen Z Unpoured: The Big Beverage Shifts Coming in 2026+

In this webinar, Black Swan Data will explore what Gen Z will be drinking (and not drinking) in 2026 and beyond. From emerging alcohol trends to new frontiers for functional sodas, this content will unpack the needs, behaviors and passions shaping the next generation of drinks. 

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