Juice & Juice Drinks

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Odwalla, the juice and smoothie brand founded in 1980, announced a major retail expansion into more than 400 grocery stores.

Red Diamond Coffee & Tea, a leader in delivering world-class coffee and tea products for more than a century, is expanding its Simple Sweet line with new offerings: Simple Sweet Strawberry Lemonade and Simple Sweet Blackberry Lemonade. 

This year’s State of the Industry report on juice and juice drinks highlight that the category remains popular thanks to its association with better-for-you benefits.

Sunsweet Growers Inc. announced the launch of PlumGood, a crisp, refreshing new juice beverage made from real, California-grown plums, it says.

Tree Top, a farmer-grown, farmer-owned cooperative and leading producer of high-quality fruit-based products, has completed a brand refresh that includes updates to its logo and packaging.

Bolthouse Farms, Bakersfield, Calif., and iconic chile-lime seasoning brand Tajín, Houston, Texas, have teamed up to deliver the limited-edition Mangonada Smoothie with Tajín.

In time for summer, Pressed Juicery announced the nationwide launch of Wellness Refreshers, a sparkling, functional beverage line made fresh in-store. 

Vita Coco, New York, introduced the newest flavor to its lineup of Coconut Juices: Piña Colada with pulp. 

Suja Organic, San Diego, Calif., announced the launch of Sunrise Greens, the newest green juice addition to Suja’s functional beverage portfolio that doesn’t taste like green juice.

Califia Farms announced the launch of an all-new product line: Califia Farms Creamy Refreshers.