Bottled Water

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Hydrive Energy Water, a brand of Big Red Inc., announced the launch of its reformulated enhanced water, which comes along with new packaging and branding, the company says. 

Monterreal Mineral Water debuted its self-titled bottled mineral water in select markets in the United States. 

Building on its longstanding partnership with the NFL and a season-long activation for its food and beverage brands, Purchase, N.Y.-based PepsiCo Inc.’s North America Beverages division will be out in full force on air, online and on the ground during Super Bowl LI, which takes place Feb. 5 at NRG Stadium in Houston. The company will spotlight two zero-calorie products during this year’s game — LIFEWTR and Pepsi Zero Sugar, it says.

Adding a new line to its portfolio, Bulletproof 360 Inc. introduced FATwater. 

Los Angeles-based Bulletproof, makers of Bulletproof Coffee and other performance enhancing and nutrition products, announced the release of its newest fat-enhanced beverage: FATwater.

PepsiCo introduced LIFEWTR, a new premium bottled water that fuses creativity and design to serve as a source of inspiration, the company says.