Bottled Water

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As both the canned water and kids’ drink markets evolve, founder Shelly Garg notes that innovation will come not just from flavor or design, but from purpose-driven brands that understand the values of the next generation — and those raising them, she adds.

FIJI Water is celebrating summer with its new campaign spotlighting its iconic source story, the introduction of a 700-ml bottle, and a series of limited-time offers.

Spindrift Beverage Co. broadened its sparkling water portfolio with Yuzu Mandarin sparkling water. 

Sparkling Ice announced a limited-time collaboration with mini-cans featuring Cuties Lil’ Zipper mascot alongside the beverage’s iconic fruit-filled ice cube for two new flavors: Mandarin and Orange Cream. 

This year’s State of the Industry report on bottled water market analyzes that, despite slowed volume growth, the category remains robust, showing that water is still important to consumers. 

Maison Perrier introduced Maison Perrier Chic, the brand’s first-ever line of premium flavored sparkling beverages that reimagines classic cocktails into non-alcohol delights, it says.

vitaminwater unveiled a bold new look and a pair of new flavors. The redesign leans into flavor and functionality, with a simpler, less-medicinal look that will stand out on the shelf and reinvigorate vitainmwater’s relevancy and vibrancy, the company says.

This year marks Topo Chico’s 130th anniversary, and the mineral water brand is celebrating with limited-edition glass bottles featuring vintage labels from Topo Chico’s 130-year design history.

Initially operating in the canned water space, Liquid Death has expanded to canned iced tea and drink mixer segments, making it a growing presence in the healthy hydration space.

Primo Brands, Tampa Fla., and Stamford, Conn., unveiled its new line of hydration beverages with the launch of Splash Refreshers Sparkling alongside its new “Besties” campaign, featuring Hollywood’s comedic duo, and real-life BFFs, Anna Kendrick and Rebel Wilson.