Waterloo Sparkling Water, known for its authentic flavors and lively carbonation, announced the return of its Spiced Apple and Cranberry sparkling water flavors, both as limited-time-only (LTO) offerings this fall.
Electrolyte-infused Gatorade Water to hit shelves in 2024
September 7, 2023
Gatorade, a brand of PepsiCo, Purchase, N.Y., announced it will enter the bottled water category with the introduction of Gatorade Water, the brands’ first unflavored water, set to hit shelves in Q1 2024. An electrolyte-infused water with a crisp taste, Gatorade Water was developed to help support all-day hydration for active people, the company says. The premium water offering is purified with a seven-step, enhanced filtration process, while also being alkaline.
PATH announced the launch of two limited-edition Teenage Mutant Ninja Turtles: Mutant Mayhem bottles in partnership with Paramount Consumer Products. The bottles are available exclusively at Target stores nationwide and on Target.com.
Keane’s leadership brings nearly 20 years of beverage industry experience
August 21, 2023
American Beverage (AB), Washington, D.C., announced that Kevin W. Keane, a longtime member of the beverage industry’s leadership team, has been named its new president and chief executive officer. Keane will provide day-to-day leadership and management of the industry trade group to advance its strategic priorities, working in close partnership with AB’s full team and the AB Board leadership.
As the Barbiemania continues, PATH Water has launched a limited-edition Barbie bottle in partnership with Mattel. The bright pink, refillable water bottle now is available exclusively on PATH’s website, while supplies last.
GoodPop, the better-for-you frozen treat brand, is taking its mission to clean up classic treats to a new category with the launch of its first beverage, Mini Cans. Mini Cans are a sustainable choice with plastic-free, BPA-free and recyclable packaging, it says.
This year’s State of the Industry report on bottled water, notes that as consumers have become more health conscious, flavored waters, fortified waters, have helped increase the category’s popularity.
Beverage Industry provides an in-depth look into the performances and trends in the alcohol and non-alcohol categories within the last year. The report includes update statistics from Chicago-based Circana as well as industry trends and forecasts into what’s next.
Rambler, the independent sparkling water company from Texas, has partnered with Texas Parks and Wildlife Foundation (TPWF) to release commemorative packaging celebrating 100 years of Texas State Parks, available exclusively at H-E-B in stores, curbside or delivery.
Drink Well. Do Good. report addresses environment, supply chain, health and well-being and people and communities
June 23, 2023
Keurig Dr Pepper Inc. (KDP), Burlington, Mass., and Frisco, Texas, unveiled its 2022 Drink Well. Do Good. Corporate Responsibility Report. The Drink Well. Do Good. report covers a range of environmental, social and governance (ESG) topics and showcases key 2022 progress toward fulfilling commitments across four foundational pillars: Environment, Supply Chain, Health & Well-Being, and People & Communities.