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Home » Topics » Category Focus » Bottled Water

Bottled Water
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BMC Water Chart

Bottled water becomes No. 1 beverage in US, BMC data shows

Volume up nearly 9 percent from 2015-2016
March 10, 2017

Capping a decades-long streak of vigorous growth, bottled water achieved a major milestone in 2016, when it surpassed carbonated soft drinks (CSDs) to become the largest beverage category by volume in the United States, according to New York-based Beverage Marketing Corporation (BMC). Total bottled water volume grew from 11.8 billion gallons in 2015 to 12.8 billion gallons in 2016, an increase of nearly 9 percent, which marked the third year of accelerated growth, the market research firm says. 


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Voss charity program

Voss’ annual 31 Days program returns

Bottled water brand teams up with retailers for promotions
February 27, 2017

To address challenges faced by communities with little of no access to clean water, Voss Foundation was founded by the directors of Voss of Norway ASA as an independent nonprofit organization to address the availability of clean, safe water resources and hygiene in Sub-Saharan Africa.


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AquaBall

AquaBall

February 20, 2017

True Drinks introduced the rebranded AquaBall, featuring a preservative-free formula. 


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life water after dark

PepsiCo's LIFEWTR hosts Art After Dark experience during Super Bowl Week

Starbucks partners with iPayYou to accept Bitcoin payment
February 15, 2017
PepsiCo’s new premium bottled water brand LIFEWTR partnered with traveling night club, Club Nomadic, for Super Bowl 2017. On Feb. 3, during Super Bowl Week in Houston, the brand hosted “Art After Dark,” an entertainment experience fusing music, technology and art, the company says.
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Voss Water Leadership

Voss Water of Norway expands to retail, international markets

Ultra-premium bottled water finds success in non-traditional channels
Amanda Del Buono
Amanda Del Buono
February 10, 2017
As the bottled water market has ridden a high tide of success in the past several years, many players in the market have experienced likened success. Founded in 2001, New York-based Voss Water of Norway established itself as an ultra-premium bottled water brand that was exclusively offered in high-end on-premise accounts.
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Protein beverages

Health and wellness gains accessibility, affordability

Segment gains distribution as retailers expand offerings
Amanda Del Buono
Amanda Del Buono
February 10, 2017

Once a niche category within the beverage market, better-for-you products have found a home in the mainstream market during the past several years as more consumers focus on their overall health and wellness.


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bottled water

Dietary Guidelines align with consumer trends

Processes for 2020 Dietary Guidelines to begin later this year
Jessica Jacobsen
Jessica Jacobsen
February 10, 2017
In January 2016, the U.S. Department of Agriculture (USDA) and Health and Human Services (HHS) released the 2015-2020 Dietary Guidelines. The eighth edition of this report highlighted the importance of following a healthy eating plan that includes a variety of nutrient-dense foods as well as limiting calories from components such as added sugars, saturated fats and reducing sodium intake.
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CForce Artesian water

CForce Premium Artesian Water

February 10, 2017

Founded by Gena and Chuck Norris, CForce Bottling Co. introduced CForce Premium Artesian Water in select markets. 


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Hydrive

Hydrive Energy Water

February 2, 2017

Hydrive Energy Water, a brand of Big Red Inc., announced the launch of its reformulated enhanced water, which comes along with new packaging and branding, the company says. 


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Beverage News

Best practices document released for bottled water

Guidance document presented in 5 topic categories
January 26, 2017

To promote responsible water stewardship and sustainability, the bottled water industry has released a water-use best practices guidance document. 


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