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Home » Topics » Category Focus » Bottled Water

Bottled Water
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Beverage News

Icebox Water launches new marketing campaign

Company asks people to think outside the bottle
August 25, 2015

Icebox Water, Cold Spring Harbor, N.Y., announces the launch of its new initiative, Beyond the Bottle. The initiative is committed to educating all people on the importance of personal and planetary health, supported by Icebox Water’s pure, sustainably sourced drinking water and environmentally responsible packaging, the company says. By providing consistently updated information about the state of the environment and healthy, sustainable water sourcing, Icebox Water demonstrates the need for reducing plastic pollution while providing an ethical, delicious source of water, it adds. 


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Beverage News

Sanpellegrino unveils Italian citrus grove in New York City

Pop-up grove a part of The Life Deliziosa campaign
August 25, 2015

Sanpellegrino Sparkling Fruit Beverages, a brand of Stamford, Conn.-based Nestle Waters North America, will bring its The Life Deliziosa campaign to life by through a pop-up citrus grove in the heart of New York City. The event will transport guests to the sunny Italian coast as they walk through groves of citrus trees while sipping on Sanpellegrino Sparkling Fruit Beverages, the company says.


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CORE hydration

CORE Hydration bottled water designed in alignment with body's pH

Bottled water brand taps musical artists to spread the word
Jessica Jacobsen
Jessica Jacobsen
August 10, 2015

Whether it’s your family doctor or first lady Michelle Obama, authority figures are stressing the importance of drinking water. But as consumers look to fulfill their hydration needs one bottled water brand is promoting the “perfect” balance of hydration and clean taste.


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President Clinton for healthy lunch choices

Single-serve beverages in schools focus on healthy choices

Associations are tackling obesity through education, innovative initiatives
Barbara Harfmann
Barbara Harfmann
August 10, 2015

The start of the 2015-2016 school year is just around the corner, and students between the ages of five and 18 will continue to find healthier beverages and snacks in vending machines, a la carte lines and school stores due to the Smart Snacks in School regulation enacted by the U.S. Department of Agriculture (USDA) in July 2014.


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Beverage News

IBWA shows that bottled water uses little of California’s water

Infographic and video teach consumers about bottled and tap water consumption
August 6, 2015

The Alexandria, Va.-based International Bottled Water Association (IBWA) released an infographic and video aimed at helping consumers understand that bottled water uses very little of California’s water.


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Wanu

WANU water

August 5, 2015

WANU water, short for water and nutrition, offers four flavor-infused bottled waters, featuring natural flavors, vitamins, fiber and antioxidants. 


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Beverage News

Bottled Water market forecasted to grow

New report shows potential
July 21, 2015

 As summer temperatures steadily rise, so does the outlook for the bottled water market. 


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Trimino

Timino offers new sample pack

4-pack sample available exclusively online
July 16, 2015

While it continues to roll out nationally, Trimino, a protein-infused water has created a four-flavor sample pack available online.


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Dry can vanilla

DRY unveils redesign packaging

Redesign to better reflect premium quality
July 16, 2015

DRY tastemakers of gourmet sparking beverages, unveiled a new look for its line of craft beverages designed to better reflect the brand’s premium flavor profiles and upscale, culinary taste experience.


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Sparkling ICE

2015 State of the Beverage Industry: Bottled water continues to rise

Sparkling water segment leads category growth
July 13, 2015

Americans' consumption of water has increased by more than 68 million 8-ounce servings in less than a year, according to research conducted by the Natural Marketing Institute (NMI), Harleysville, Pa.


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