To help consumers through Dry January, bubly sparkling water is making it a little easier for consumers with its “press for bubly” campaign. Consumers have the opportunity to enter for a chance to win their very own, limited run press for bubly button.
Sparkling Ice announced the launch of a new marketing campaign: Anything But Subtle, featuring Emmy Award-winning actress Annie Murphy, best known for her role as over-the-top celebutante Alexis Rose in “Schitt’s Creek.”
Lemon Perfect, Atlanta, announced that in response to consumer demand, the company is rolling out larger bottles across its entire lineup and launching three new flavors: Blueberry, Coconut and Watermelon.
Mananalu, the aluminum-bottled water brand on a mission to eliminate single-use plastics, announced the anticipated launch of its limited-edition Aquaman bottle to celebrate the upcoming release of “Aquaman and the Lost Kingdom.”
Essentia Water, an ionized alkaline water, is now the Official Alkaline Water of the Brooklyn Nets. This partnership, the brand’s first with an NBA team, begins with the 2023-24 NBA season and promises to keep Nets players and Barclays Center attendees hydrated and resilient with ionized alkaline water for years to come.
PATH has debuted a limited-edition Halloween 7-Day Refill Challenge bottle in partnership with CVS. This 25-ounce aluminum water bottle will be available throughout the month of October while supplies last at CVS stores nationwide and on PATH’s website.
ShineWater will debut the limited-edition “Trolls Band Together” cans and pouch packaging this fall ahead of the film’s Nov. 17 release. Through this partnership, ShineWater pouches also will be distributed in limited-edition packaging, which will also feature characters from “Trolls Band Together.”
Karma Water introduced its latest innovation: Karma Energy Water, combining 150 mg of natural caffeine with Kyowa USA’s brain health ingredient Cognizin Citicoline.
Despite increased economic uncertainty, experts note that bottled water sales are on the rise as consumers continue to prioritize their health and wellness.