When Carolyn Chism Hardy, founder and CEO of Hardy Beverage, learned about the benefits of hydrogen-infused water she used her wealth of knowledge in the beverage market and as an entrepreneur to create health-focused hydration for consumers.

Purchase, NY-based PepsiCo once again is shaking things up in the sparkling water category with a brand-new product: bubly burst.

Essentia Water is taking hydration to the next level with all-new Essentia Hydroboost, the brand’s first-ever flavored and functional water innovation designed to keep consumers hydrated while pursuing their goals, it says.

Liquid Death, Los Angeles, has closed $67 million in financing from strategic partners and new investors including top national distributors, along with notable names in entertainment and sports.

Sparkling Ice, a brand of Talking Rain Beverage Co., announced the launch of Sparkling Ice STARBURST — a new line of flavors that capture the taste of STARBURST original fruit chew candy with zero sugar.

Gatorade, a brand of Purchase, N.Y.-based PepsiCo, announced the national launch of its first unflavored water: Gatorade Water. 

To help consumers through Dry January, bubly sparkling water is making it a little easier for consumers with its “press for bubly” campaign. Consumers have the opportunity to enter for a chance to win their very own, limited run press for bubly button.

Sparkling Ice announced the launch of a new marketing campaign: Anything But Subtle, featuring Emmy Award-winning actress Annie Murphy, best known for her role as over-the-top celebutante Alexis Rose in “Schitt’s Creek.”

Lemon Perfect, Atlanta, announced that in response to consumer demand, the company is rolling out larger bottles across its entire lineup and launching three new flavors: Blueberry, Coconut and Watermelon.

Mananalu, the aluminum-bottled water brand on a mission to eliminate single-use plastics, announced the anticipated launch of its limited-edition Aquaman bottle to celebrate the upcoming release of “Aquaman and the Lost Kingdom.”