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Home » Topics » Category Focus » Carbonated Soft Drinks

Carbonated Soft Drinks
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Canada Dry announces Busy is a Four-Letter Word campaign

Brand encourages consumers to maximize relaxation
August 28, 2017

In an effort to combat the busy state of being driven by everyday pressures, Canada Dry, a brand of Dr Pepper Snapple Group, Plano, Texas, wants to make people more aware of what is keeping them from doing the things they love and is encouraging its fans to move past their busy work and social schedules to maximize their relaxation with its newest marketing campaign: Busy is a Four-Letter Word.


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PepsiCo reports Q2 results

Company reports net revenue growth of 2 percent
August 15, 2017
Purchase, N.Y.-based PepsiCo Inc. reported results for the second quarter of fiscal 2017.
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Trailblazing the path to sustainability

PepsiCo addresses key innovation trends as part of Performance with Purpose

2025 Sustainability Agenda aims to have two-thirds of beverage portfolio contain 100 calories or fewer
jessica Jacobsen
Jessica Jacobsen
August 10, 2017
Greek Philosopher Heraclitus once said, “Big results require big ambitions.” For Purchase, N.Y.-based PepsiCo Inc., that statement rings true as the global food and beverage manufacturer has embarked on a goal to develop better products for consumers and the planet.
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Coca-Cola Zero Sugar

Coca-Cola Zero Sugar

August 1, 2017

Through its in-house innovation and market testing, The Coca-Cola Co. announced the August launch of Coca-Cola Zero Sugar, the reformulation and rebranding of Coca-Cola Zero. 


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Coca-Cola Zero Sugar

Coca-Cola Zero rebrands to Coca-Cola Zero Sugar

Redesigned packaging launches nationwide in August
July 27, 2017

Through in-house innovation and extensive market testing, Atlanta-based The Coca-Cola Co. announced that Coca-Cola Zero is getting a new name, a new look and more robust taste. The no-calorie carbonated soft drink now will deliver a better-tasting recipe and be called Coca-Cola Zero Sugar, the company says.


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Brooklyn Organics Guava

Brooklyn Organics Guava

July 24, 2017

Brooklyn Organics, a brand of BCGA Concept Corp., introduced the newest flavor joining its lineup of craft ginger ales: Guava. 


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Kicktail cocktail mixers

Kicktail Energy Mixers

July 20, 2017

Kicktail Energy Mixers now offers its self-titled line of premium, all-natural cocktail mixers with caffeine, taurine and B vitamins for a boost without a distracting taste, the company says. 


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Pepsi announces Crystal Pepsi Throwback Tour

Crystal Pepsi hitting shelves for the last limited time
July 20, 2017

Purchase, N.Y.-based PepsiCo Inc. announced The Crystal Pepsi Throwback Tour — a multi-city tribute to the nostalgia of the ‘90s.


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Coca-Cola Bottling Co. Consolidated announces investment in Baltimore plant

Bottler invests $10M in plant
July 14, 2017
Charlotte, N.C.-based Coca-Cola Bottling Co. Consolidated announced a $10 million investment in its Baltimore manufacturing plant, located at 701 North Kresson St. Mayor Catherine Pugh joined company officials on a tour of the production center to learn more about the investment and manufacturing processes at the facility.
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soft drinks

2017 State of the Industry: Soft drinks experience modest volume declines

Craft, natural sodas stave off attrition
July 12, 2017
Although carbonated soft drinks (CSDs) still is among the top performing beverage categories, more than a decade of volume declines has challenged the established category as it competes with better-for-you beverages and premium products.
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April 16, 2025

2025 State of the Industry Series: Alcoholic Beverages

On Demand In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at S&D Insights LLC delve into these trends and how they’re shaping the industry.

January 29, 2026

Gen Z Unpoured: The Big Beverage Shifts Coming in 2026+

In this webinar, Black Swan Data will explore what Gen Z will be drinking (and not drinking) in 2026 and beyond. From emerging alcohol trends to new frontiers for functional sodas, this content will unpack the needs, behaviors and passions shaping the next generation of drinks. 

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