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Home » Topics » Beverage Industry Packaging » New Packages

New Packages
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Van Gogh Vodka

Van Gogh Vodka releases GoghGirl bottle

Bottle designed by artist Ashley Price, known as Pinklomein
March 5, 2021

Just in time for International Women’s Day (March 8), Van Gogh Vodka will release a limited-edition hashtag #GoghGirl bottle designed by artist Ashley Price, known as Pinklomein in the art world. 


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HOIST packaging

HOIST unveils new packaging for sports drink line

Label highlights clinical trial results
March 4, 2021

HOIST’s ready-to-drink hydration drink will see its biggest packaging refresh to date this month. 


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Steaz rebrand reformulation

Steaz unveils rebrand of Antioxidant Brew Teas

February 26, 2021

Steaz announced that it has rebranded and reformulated its Steaz Green Tea as Steaz Antioxidant Brew Teas. 


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Absolut Vodka New Bottle

Pernod Ricard unveils sustainable packaging innovations

Absolut Vodka, Perrier-Jouët and Beefeater changes support Sustainability & Responsibility roadmap
February 25, 2021

Pernod Ricard, Paris, unveiled a set of packaging innovations from Absolut Vodka, Perrier-Jouët and Beefeater, as part of its 2030 “Good Times from Good Place” Sustainability & Responsibility roadmap. 


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Jones Soda variety pack

Jones Soda release mass-market variety 12-pack

February 19, 2021

Jones Soda Co. is ramping up its growth campaign with the introduction of its first mass-market variety 12-packs, as well as a rotating series of special flavors that will change every six months. 


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Ballast Point

Ballast Point announces new packaging release

Refresh first in craft brewer's history
February 18, 2021

Under new ownership while entering its 25th year, Ballast Point is celebrating its regained spirit of independence by building upon its label legacy with a fresh new look across its cans, bottles and overall packaging. 


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Chaddsford Winery

Chaddsford Winery refreshes labels

February 12, 2021

Chaddsford Winery has rolled out new packaging and a rebrand of its entire sweet wine portfolio. 


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Taub Family Selections

Taub Family Selections releases new label designs

February 12, 2021

Taub Family Selections updated packaging for three of its winery partners: German winery S.A. Prüm, and Italian wineries Sella & Mosca and Teruzzi. 


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Castle and Key bottle design

Castle & Key unveils new bottle design

Distillery also releases Restoration Rye
February 5, 2021

Castle & Key Distillery launched its Restoration Rye, the first whiskey from the Castle & Key team since its founding in 2014, along with an entirely new bottle design for several of its products. 


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S Pellegrino Acqua Panna mix pack

S.Pellegrino, Acqua Panna release mix pack

Mix pack available at Costco
February 5, 2021

Available exclusively at Costco, S.Pellegrino and Acqua Panna released a new mix-pack that includes both beverages. 


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