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Home » Topics » Beverage Industry Packaging » New Packages

New Packages
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Phocus

Clear/Cut Phocus refreshes packaging design

April 8, 2021

Clear/Cut Phocus (Phocus), the natural energy-providing sparkling water, has refreshed how it will appear on store shelves with new designs for its cans and four-packs.


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SodaStream

SodaStream partners with PangeaSeed Foundation to celebrate Earth Month

Sparkling water brand creates ‘Art for Action’ bottles to help reduce single-use plastic
April 6, 2021

SodaStream, a brand of Purchase, N.Y.-based PepsiCo, is on a mission to reduce single-use plastic waste. To kick off Earth Month, SodaStream is partnering with PangeaSeed Foundation, an ocean conservation nonprofit, to create three limited-edition SodaStream “Art for Action” bottles that will help consumers actively reduce their single-use plastic waste.


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Cutwater

Cutwater Spirits release co-branded packaging with 6 MLB teams

Canned cocktail company also will re-release Padres Tequila Paloma
April 2, 2021

Cutwater Spirits welcomed the return of baseball on April 1 by releasing new co-branded canned cocktails while also increasing its in-stadium presence through partnerships with teams across the league. 


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Dos Equis

Dos Equis releases Lime & Salt Variety 12-Pack

Pineapple, Watermelon, Cucumber and Lime & Salt available in new pack
April 1, 2021

Hitting the shelves this year, Dos Equis introduced its Lime & Salt Variety 12-Pack. 


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Dubliner Whiskey

Dubliner Whiskey debuts new logo, bottle design

Design focuses on brand’s personality, provenance
March 26, 2021

Dubliner Whiskey debuted a new logo and bottle design that forgoes traditional packaging in favor of an updated contemporary look and feel that authentically taps into the brand’s genuine and premium personality and reflects the modern renaissance of Dublin, it says.


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Rebel Hard Lattes

REBEL Hard Coffee variety pack debuts with 2 new hard coffees

Maple Pecan Hard Latte, Salted Caramel Hard Latte join lineup in mix pack
March 25, 2021

Twelve5 Beverage Co., Neenah, Wis., released its new REBEL Hard Coffee variety eight-pack featuring hard latte favorites such as the Mocha Hard Latte and Vanilla Hard Latte flavors, as well as two new hard coffee drinks: the Maple Pecan Hard Latte and Salted Caramel Hard Latte.


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Mighty Swell

Mighty Swell adds Tropic Variety 12-pack to portfolio

Variety pack features 3 new hard seltzer flavors
March 19, 2021

Mighty Swell released its new Tropic Variety 12-pack. The pack features three new tropical flavors ― Mango Raspberry, Pineapple and Blood Orange ― along with its ever-popular Grapefruit.


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RumChata Limon

RumChata adds new pack sizes for Limón

Cream liqueur now available nationally
March 18, 2021

After a successful top-market rollout in 2020, RumChata Limón now will be on shelves across the whole country. The announcement coincides with the launch of two additional sizes for the brand, a 375-ml bottle and a three-pack of 100-ml bottles.


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Oliver Winery

Oliver Winery’s Soft Wine Collection debuts new labels

March 15, 2021

Oliver Winery and Vineyards engaged Affinity Creative to carefully and delicately evolve the look of its The Soft Collection line of wines. 


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LIFEWTR

LIFEWTR released Black Art Rising labels

March 12, 2021

LIFEWTR introduced the Black Art Rising Series, a new limited-time bottle collection featuring the artistic expressions of three new Black purpose-led artists: Adler Guerrier, Dawn Okoro and Tajh Rust. 


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