New Packages

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LIFEWTR introduced the Black Art Rising Series, a new limited-time bottle collection featuring the artistic expressions of three new Black purpose-led artists: Adler Guerrier, Dawn Okoro and Tajh Rust. 

Just in time for International Women’s Day (March 8), Van Gogh Vodka will release a limited-edition hashtag #GoghGirl bottle designed by artist Ashley Price, known as Pinklomein in the art world. 

HOIST’s ready-to-drink hydration drink will see its biggest packaging refresh to date this month. 

Steaz announced that it has rebranded and reformulated its Steaz Green Tea as Steaz Antioxidant Brew Teas. 

Pernod Ricard, Paris, unveiled a set of packaging innovations from Absolut Vodka, Perrier-Jouët and Beefeater, as part of its 2030 “Good Times from Good Place” Sustainability & Responsibility roadmap. 

Jones Soda Co. is ramping up its growth campaign with the introduction of its first mass-market variety 12-packs, as well as a rotating series of special flavors that will change every six months. 

Under new ownership while entering its 25th year, Ballast Point is celebrating its regained spirit of independence by building upon its label legacy with a fresh new look across its cans, bottles and overall packaging. 

Chaddsford Winery has rolled out new packaging and a rebrand of its entire sweet wine portfolio. 

Taub Family Selections updated packaging for three of its winery partners: German winery S.A. Prüm, and Italian wineries Sella & Mosca and Teruzzi. 

Castle & Key Distillery launched its Restoration Rye, the first whiskey from the Castle & Key team since its founding in 2014, along with an entirely new bottle design for several of its products.