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White Claw is releasing White Claw Hard Seltzer Variety Pack Flavor Collection No. 3. 

Heineken has put new focus behind its Heineken Minis, available in 7-ounce bottles and 8.5-ounce cans. 

Fetzer, a brand of Fetzer Vineyards, Mendocino County, Calif., announced new packaging and platforms that highlight its commitments to responsible business, delivering a streamlined look that foregrounds its forward-looking sustainable practices for consumers.

Maison No. 9  announced the launch of a new vintage and all-new merchandise. Packaged in a 750-ml bottle, the 2020 vintage has a new look, including an updated logo and color scheme.

D.G. Yuengling & Son Inc. announced the rollout of its limited-edition camouflage cans in partnership with military veteran nonprofit Team Red White & Blue (Team RWB) as part of its Stars & Stripes program.

In its celebration of Pride and its commitment to building a more inclusive tomorrow, EFFEN Vodka launched EFFEN Vodka 2021 Pride 365 Bottle in collaboration with the nonprofit organization Allies in Arts.

Clear/Cut Phocus (Phocus), the natural energy-providing sparkling water, has refreshed how it will appear on store shelves with new designs for its cans and four-packs.

SodaStream, a brand of Purchase, N.Y.-based PepsiCo, is on a mission to reduce single-use plastic waste. To kick off Earth Month, SodaStream is partnering with PangeaSeed Foundation, an ocean conservation nonprofit, to create three limited-edition SodaStream “Art for Action” bottles that will help consumers actively reduce their single-use plastic waste.

Cutwater Spirits welcomed the return of baseball on April 1 by releasing new co-branded canned cocktails while also increasing its in-stadium presence through partnerships with teams across the league. 

Hitting the shelves this year, Dos Equis introduced its Lime & Salt Variety 12-Pack.