Knob Creek, a brand of Beam Suntory, announced the addition of an age statement to its Kentucky Straight Rye Whiskey. This seven-year age statement is a testament to the craftsmanship, patience and care behind its super-premium whiskey and reinforces the brand’s dedication to producing world-class whiskies for its consumers, the company says.
Brew Dr. Kombucha announced the launch of their new branding and packaging. The fresh look includes a refreshed logo, a new label, and the introduction of two new flavors: Strawberry Fields and Pineapple Paradise.
Smirnoff ICE is reimagining what it means to be a classic, starting with a modern redesign showing up in a new nationwide campaign, alongside a star-studded roster of new celebrity partners and fresh new packaging.
CBD sparkling water and wellness brand Day One Beverages announced a refresh to the design of its CBD Sparkling Waters. The CBD sparkling waters now are available in slim can form to heighten consumer experience and make the benefits of ready-to-drink CBD increasingly more accessible, it says.
Blue Moon was born in a ballpark in 1995, first brewed out of a love for baseball in the Sandlot Brewery at Coors Field. Originally named Bellyslide Wit as a nod to the act of sliding onto base, the beer evolved to become the iconic Blue Moon Belgian White Belgian-Style Wheat Ale. To kick off the 2023 season, Blue Moon is paying homage to its original name for a limited time only.
Just in time for Earth Day and a part of its ongoing commitment to providing sustainable, organic and ethically-sourced coffee, Minneapolis-based Peace Coffee introduced compostable EcoPods.
Zevia PBC announced a fresh look and feel for the entire portfolio in 2023. The rebrand provides a cohesive look across the complete beverage line to further convey feel-good flavor and the brand’s powerful mission to create a world of better-for-you flavor that’s better for people and the planet, it says.
Hoop Tea, a line of spiked iced teas, announced the expansion of its footprint in the Northeast and other select markets with new retro, Americana-designed packaging.
Malibu Splash introduced a new 24-ounce size of its Malibu Splash flavored malt beverage. This shareable ready-to-drink sparkling malt beverage can be found in beer aisles at national, regional and local grocery stores and package outlets.
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