Smirnoff ICE is reimagining what it means to be a classic, starting with a modern redesign showing up in a new nationwide campaign, alongside a star-studded roster of new celebrity partners and fresh new packaging.
CBD sparkling water and wellness brand Day One Beverages announced a refresh to the design of its CBD Sparkling Waters. The CBD sparkling waters now are available in slim can form to heighten consumer experience and make the benefits of ready-to-drink CBD increasingly more accessible, it says.
Blue Moon was born in a ballpark in 1995, first brewed out of a love for baseball in the Sandlot Brewery at Coors Field. Originally named Bellyslide Wit as a nod to the act of sliding onto base, the beer evolved to become the iconic Blue Moon Belgian White Belgian-Style Wheat Ale. To kick off the 2023 season, Blue Moon is paying homage to its original name for a limited time only.
Just in time for Earth Day and a part of its ongoing commitment to providing sustainable, organic and ethically-sourced coffee, Minneapolis-based Peace Coffee introduced compostable EcoPods.
Zevia PBC announced a fresh look and feel for the entire portfolio in 2023. The rebrand provides a cohesive look across the complete beverage line to further convey feel-good flavor and the brand’s powerful mission to create a world of better-for-you flavor that’s better for people and the planet, it says.
Hoop Tea, a line of spiked iced teas, announced the expansion of its footprint in the Northeast and other select markets with new retro, Americana-designed packaging.
Malibu Splash introduced a new 24-ounce size of its Malibu Splash flavored malt beverage. This shareable ready-to-drink sparkling malt beverage can be found in beer aisles at national, regional and local grocery stores and package outlets.
Belvedere Vodka introduced its newest limited-edition offering: Belvedere Miami, a bottle inspired by the coastal lifestyle of Miami. Just in time for Miami Music Week, the bottle will be officially introduced at Ultra Music Festival this weekend.
19 Crimes released the limited-edition Revolutionary Blend wine. This Syrah-based, stout-style red blend features flavors of coffee, caramel and roasted malt, the company says. This bottle was created just for St. Patrick’s Day featuring John Devoy, one of 19 Crimes most notorious rogues, it adds.
RSS
