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Home » Topics » Beverage Industry Packaging » New Packages

New Packages
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Poppi 16oz Can.jpg

poppi unveils 16-ounce can, new flavor

April 5, 2024

poppi released 16-ounce cans of its best-selling flavors, Strawberry Lemon and Orange as well as its newest flavor ― Wild Berry ― at participating 7-Eleven, Speedway and Stripes stores across the country.


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Jack Daniels McLXJD.jpg

Jack Daniel’s, McLaren Racing unveil 2024 edition bottle

April 4, 2024

The Jack Daniel Distillery unveiled the 2024 edition of a limited Jack Daniel’s Tennessee Whiskey bottle to commemorate its partnership with McLaren Racing. 


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C4 We Hit Harder.png

C4 unveils reformulation and We Hit Harder brand campaign

Campaign supports C4’s largest ever rebrand
Staff Beverage Industry
April 2, 2024

Austin, Texas-based Nutrabolt, owner of C4, is shaking up the active nutrition landscape as it announced the rebrand of its C4 pre-workout powders, including new, innovative formulations; an updated look and feel of the product; and the We Hit Harder brand equity platform. 


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100 Coconuts.jpg

100 Coconuts adds larger can format

March 29, 2024

100 Coconuts announced the launch of its new 16.6-fluid ounce can of 100% Pure Coconut Water, now available on Amazon and select retailers this summer. 


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Coors Legacy Pack.jpg

Coors Banquet rolling out a series of limited edition packaging

March 28, 2024

Coors Banquet is back with its equity campaign Start Your Legacy for the second consecutive year. As part of the campaign, Coors Banquet is releasing new limited-edition packaging that pays homage to its history called The Legacy Collection.


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Just Ice Tea Cans.jpg

JUST ICE TEA adds can format for 3 varieties

March 22, 2024

Eat the Change announced its latest addition to the JUST ICE TEA line: ready-to-drink iced teas in a can. The new 12-ounce cans will be available in three varie-teas: Lemon Tea, Raspberry Tea, and Dragon Green Tea.


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Red Bull Racing Can.jpg

Red Bull marks Oracle Red Bull Racing anniversary with special can

March 21, 2024

Red Bull is commemorating the 20th anniversary of Oracle Red Bull Racing with the introduction of two initiatives: the exclusive Special Edition 2024 Red Bull Racing Can and the Red Bull All Terrain digital game.


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Chlorophyll rPET Bottle.jpg

Chlorophyll Water debut bottles made from 100% recycled plastic

March 15, 2024

Chlorophyll Water launched new bottles made from 100% recycled plastic (rPET) with CleanFlake label technology in the Hot Products section of Natural Products Expo West.


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Wormtown Brand Refresh.jpg

Wormtown Brewery announces brand refresh

March 14, 2024

Wormtown Brewery announces the launch of its brand refresh. The brewery’s upgraded look represents their mission to embrace their community, celebrate each day, and provide approachable drinks for everyone to enjoy, the company says. 


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2 Towns FCancer Label.jpg

2 Towns Ciderhouse, Silver Moon Brewing unveil F* Cancer label

March 8, 2024

2 Towns Ciderhouse announced its collaboration with Silver Moon Brewing in the 10th annual F* Cancer campaign. Consumers now have the opportunity to have the name of their honored loved one printed directly on the can or packaging of a 2 Towns Cider, Silver Moon IPA, or CRUX beverage with a minimum donation of $30.


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April 16, 2025

2025 State of the Industry Series: Alcoholic Beverages

On Demand In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at S&D Insights LLC delve into these trends and how they’re shaping the industry.

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Heat-Resistant Molds 101: Fundamentals and Prevention Strategies for Better Beverage Quality

Learn about the spoilage challenges and operational bottlenecks that ascospores can pose to your quality program if detection is delayed, or worse – not detected at all. Subject matter experts will cover the basics of these bugs and real-world impacts of insufficient quality methods to help you beat the heat … resistant mold.

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