Flying Embers announced its expansion into a new product category with the launch of its new line of ready-to-drink (RTD), Margarita and mojito-style sparkling canned cocktails.
COOP Ale Works, Oklahoma City, Okla., announced its SONIC Hard Southern Sweet Tea and SONIC Hard Slush is set to launch in retail stores this September. Following the success of the fan favorite SONIC Hard Seltzer lineup, SONIC Hard Southern Sweet Tea and SONIC Hard Slush will be available for consumers at select retail stores in at least 38 states, it says.
Waterloo Sparkling Water announced its all-new Passion Fruit sparkling water and return of its Summer Berry, both as limited-time-only offerings for the summer.
Simply Spiked Lemonade variety pack to hit shelves in June
May 4, 2022
Chicago-based Molson Coors Beverage Co. announced its Simply Spiked Lemonade, the new lineup of full-flavor alcohol beverages inspired by the Simply juice brand, will arrive on shelves this June. Simply Spiked Lemonade marks the latest product line in the agreement between Molson Coors and Atlanta-based The Coca Cola Co., and will bring real fruit juice credentials to the ready-to-drink (RTD) alcohol beverage space, it says.
Good Feels, a minority-owned cannabis brand, launched a line of fast-acting cannabis-infused seltzers and beverage enhancers at dispensaries across Massachusetts.
Starbucks Corp. entered the energy category for the first time with the introduction of Starbucks BAYA Energy, a ready-to-drink (RTD) beverage, which is crafted from caffeine naturally found in coffee fruit.